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Jun. 17, 2009
Genesys UC Connect to integrate with IBM, Microsoft and Alcatel-LucentCAMBERLEY, June 17th, 2009 – Genesys, an Alcatel-Lucent company (Euronext Paris and NYSE: ALU), has taken a major step in bringing unified communication (UC) to the contact centre environment through the launch of UC Connect – a product initiative designed to foster integration and interoperability between the Genesys Customer Interaction Management (CIM) software platform and UC solutions from many of the major providers in the industry. With UC Connect, Genesys integrates its industry-leading CIM platform directly with UC platforms including Alcatel-Lucent's MyInstant Communicator, IBM Sametime, Microsoft Office Communications Server 2007, and Siemens Openscape – breaking down the traditional barriers that, in the past, made it difficult for customer service agents to both transfer calls to back/branch office workers and/or use other innovative UC capabilities like instant messaging to access resources and expertise located outside of the central contact centre operation. Today, the rapidly increasing use of presence, instant messaging and softphones, all of which can reside within the leading UC applications, makes it possible for a much larger pool of workers to participate in and add value to a customer interaction. With the UC Connect initiative, Genesys and its partners enable a seamless hand-off from the contact centre to branch or back office workers, through a tight integration that protects infrastructure and application investments on both sides of the divide, while also maintaining various customer service best practices through features unique to UC Connect. Traditionally, contact centre integration with the back and branch office was difficult because back office software and telephone systems were not designed to connect employees whose primary job function was not customer service to the contact centre. Routing an interaction to a back or branch office resource, reporting on it, passing along the appropriate customer information or notes, and maintaining consistent processes was impossible unless complicated contact centre/agent applications were deployed on the desktops of all knowledge workers. By integrating UC platforms with the Genesys CIM platform, UC Connect solves these problems. UC Connect helps Genesys customers derive more value from UC investments by linking them to their customer service operation in a way that allows enterprises to measure the effectiveness of their employees while increasing the profitability of interactions with customers. Genesys UC Connect accomplishes this by first 'subscribing' to presence capabilities provided by UC platforms to determine the availability of 'enterprise resources', such as experts and back/branch office workers, and then mapping that presence to "agent-state" which is an indicator of an agent's real-time availability to accept interactions. Rather than displaying available enterprise resources to contact centre agents by name, the Genesys CIM platform abstracts these resources’ identities into skill sets and provides an aggregated view of their UC presence relative to the availability of the entire skill set pool. This prevents agents from becoming overly dependent upon any particular expert. Genesys UC Connect also integrates an Interaction Preview and Auction mechanism that sends an interaction preview to all resources within a skill pool whose UC presence shows "Available" and renders this preview within the UC client. Only when a worker clicks "Accept" is the interaction sent to them. This ensures workers are available in real time without requiring manual updates to their UC presence each time they step away from their work station or when they are busy with other tasks. "Today at Genesys we are working with various companies and partners to connect UC enabled Enterprise employees/experts to the customer service and sales operation – and to accomplish this goal in a way that drives both operational and capital efficiencies, increases sales, improves customer experience and firmly aligns with our Dynamic Customer Engagement direction," said David Sudbey, Executive Vice President of Strategic Solutions and Global Channels. "UC Connect represents our firm commitment to supporting our customers as they adopt new innovations and strive to find more value in them." For consumers, the UC Connect initiative means they will be able to easily call an 800 number or customer service centre and if required, be connected seamlessly to a back office expert or other employees. As a result, Genesys expects the UC Connect initiative to improve the overall customer experience while creating efficient processes that reduce the cost of service. About Genesys Telecommunications Laboratories, Inc. About Alcatel-Lucent The names of actual companies and products mentioned herein may be the trademarks of their respective owners. Media Contact: MarketPlace Powering the New Customer-Conversation Driven Enterprise [March 18, 10 AM PDT] With the exponential growth of the social web, enterprises need a new way to effectively collect and utilize unstructured information that can be used to drive business decisions. This webinar will discuss LARA, a new methodology to help enterprises more effectively Listen to, Analyze, Relate and Act on customer information. Global Customer Experience Management Certification Program [March 17-18, Paris] Learn cutting-edge CEM methods from a team of international gurus. This 2-day course applies CEM essentials, strategies and methodologies on Marketing, Sales and Services; provides a framework with relevant guiding principles and tools for designing the best experience to your customers. 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