Editor's Picks

Each week CustomerThink Founder and Editor-in-Chief Bob Thompson picks the 10 best posts of the previous week, considering content quality, popularity and reader engagement. These posts are promoted in CustomerThink's Advisor email newsletter. Enjoy!

Title Post date Author Type Views Replies
9 Elements for a Successful Marketing Program Mix 2012-02-02 maria Blog 961 0
Big Data Analytics a Key Enabler for Social CRM – Airlines Case Study 2012-02-01 hkotadia Blog 962 0
5 Reasons For Businesses To Go Mobile Now 2012-01-31 larry_ritter Article 788 3
"One-to-One" Marketing is Dead! A Mutually-Managed Experience Trumps One-Way Personalization 2012-01-31 jeff_nicholson Article 1,655 4
Six Sales Risks That Should Not Be Overlooked 2012-01-31 andrew_rudin Blog 981 0
Making loyalty actionable 2012-01-30 pgibbons Blog 1,192 0
Starbucks - 3 Twitter Best Practices 2012-01-30 e_roman Blog 815 0
Social Login: The Next Step in B2B Landing Page Optimization? 2012-01-30 derek_edmond Blog 1,467 2
Big Gains by Presenting Voice of Customer to All Employees 2012-01-29 clearaction Blog 2,129 0
Business Model Lessons from Wal-Mart SKU Reductions 2012-01-27 jimmue Blog 809 0
IBM Lotusphere 2012: The Old Lotus Has Wilted 2012-01-26 sameerpatel Blog 1,373 0
Mobile Customer Experience: The Next Wave of Retail 2012-01-25 colin_shaw Blog 1,276 0
A ‘Remarkable’ Example Of Customer Delight From Sainsbury’s! 2012-01-25 andyhanselman Blog 872 0
Does Your Sales Organization Have A Big Box Attitude? 2012-01-25 ColleenStanley Blog 1,316 0
Payoff for Coordinating Customer Experience Management Enterprise-wide 2012-01-24 clearaction Blog 1,962 0
Interview with Rob Siefker of Zappos – Part 1 of 4 2012-01-23 douglashanna Blog 635 0
6 Tips for B2B Vendors Becoming Publishers 2012-01-22 ArdathAlbee Blog 1,403 0
BestBuy’s Blogging CEO Sparks Criticism from Customers and Employees 2012-01-21 pseybold Blog 1,748 7
Reflections on customer loyalty and customer satisfaction: not the usual perspective 2012-01-21 maziqbal Blog 913 8
The Emotion of Service Recovery 2012-01-20 David Jacques Blog 1,043 0
Mobility and Customer Feedback: An Ideal Match 2012-01-19 dave_king Article 1,213 1
Is Collaboration Overrated? 2012-01-19 andrew_rudin Blog 1,569 0
Dynamic pricing and the $135 cab fare 2012-01-18 pflefler Blog 782 1
Lead Qualification & Lead Nurturing: Who's Job Is It? 2012-01-17 pointclearpd Blog 793 0
Four Things You Need to Know about Your Customer Metrics 2012-01-16 bobehayes Blog 1,029 0
The Newest C-Suite Role: Chief Customer Officer 2012-01-16 astone Blog 977 3
Bloomingdale’s is Writing a New Script for Winning Customer Loyalty and Satisfaction 2012-01-16 jeannettepaladino Blog 1,037 0
Empower Your People to Drive Customer Experience ROI: Inside Scoop with Tammy Weinbaum of American Express 2012-01-14 tammy_weinbaum Interview 1,567 1
5 Best Practices You Can Borrow From This Email Campaign 2012-01-13 HJSewell Blog 943 0
Where Social Media Marketing Fits In Your 2012 Budget? 2012-01-13 maria Blog 10,853 0
Social Media Marketing ROI: 10 Questions You Must Answer First 2012-01-12 jlenskold Article 2,158 3
Three Ways to Bring Lead Nurturing into Your Social Media Plan 2012-01-11 justin_gray Article 2,315 0
Is the Customer Always Right? 2012-01-11 mikemyatt Blog 1,190 1
Trends in the CRM Software Market 2012 2012-01-10 mboysen Blog 2,104 2
I’m Not against Change, I Just Like My Pain! 2012-01-09 andrew_rudin Blog 894 0
How Many Paying Customers Is Your IVR Costing You? 2012-01-08 vuicloud Article 1,161 0
Using a Voice of the Customer Program to Prevent Customer Service Meltdowns (A Lesson from Netflix) 2012-01-08 greg_marek Article 1,823 2
Forrester's Top 15 Trends for Customer Service in 2012 2012-01-06 kleggett Blog 1,839 0
Generation Gaps and Myths in Customer Loyalty: Does Generation Matter? 2012-01-06 howardlax Article 1,227 0
If You Want a Culture of Collaboration, You Need to Accept the LOLCats Too 2012-01-05 sradick Blog 1,092 0
Beyond Social CRM: Customer Experience Tops 2012 Predictions 2012-01-05 Adam Honig Blog 4,955 2
Inside-Out Advocacy: Creating and Sustaining Customer Centricity and Loyalty 2012-01-05 michael_lowenstein Article 1,390 0
Creating "CoDestiny" With Your Customers: Inside Scoop With George Brown of Blue Canyon Partners 2012-01-04 george_brown Interview 942 0
11 B2B marketing trends to watch (or wish) for in 2012 2012-01-04 heinzmarketing Blog 1,774 1
The One Customer Experience Resolution For 2012 2012-01-04 jeanniecw Blog 1,711 6
The Top Thirteen Customer Management Trends for 2012 2012-01-03 william_band Blog 2,567 1
A Dozen B2B Marketing Mantras for 2012 2012-01-03 cryanfusionmkt Blog 1,502 1
5 Marketing Technology stories you might have missed 12-31-11 2011-12-31 jrefford Blog 1,308 0
Reflections on CRM in 2011 and what to look out for in 2012 2011-12-31 richard_boardman Blog 2,481 1
7 Resolutions B2B Marketers Shouldn’t Make 2011-12-30 jesse_noyes Blog 1,669 0

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Top 10 Authors of 2011

  1. Stan Phelps, Synergy Events
  2. Dave Brock, Partners In EXCELLENCE
  3. Nick Stamoulis, Brick Marketing
  4. Cheryl Hanna, Service Untitled
  5. Matt Heinz, Heinz Marketing Inc
  6. Bob Thompson, CustomerThink Corp.
  7. Maz Iqbal, Dynamica Consulting Group
  8. Bob Apollo, Inflexion-Point
  9. Jacob Morgan, Chess Media Group
  10. Jesse Noyes, Eloqua

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