bob_thompson

Unconventional Wisdom

Bob Thompson, CustomerThink Corp.
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Bob Thompson is CEO of CustomerThink Corp., an independent research and publishing firm focused on customer-centric business strategy, and founder of CustomerThink.com. Thompson is a popular keynote speaker at conferences worldwide and has written numerous articles and reports, including Customer Experience Management: A Winning Business Strategy for a Flat World.

 
Member for 1 year 42 weeks
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Recent Posts
  • Title
    Alterian Vies for Industry Leadership in Multichannel Marketing
    Type
    Blog
    posted
     Aug. 8, 2008;
     0
    comments
    body
    There are numerous marketing solutions in the market, from full-suite CRM vendors and specialized vendors like Aprimo, Epiphany (from Infor), Omniture, Silverpop or Unica. Now Alterian is jockeying...
  • Title
    Fasten Your Seat Belts. Cloud Computing Will Change the Way You Do Business
    Type
    Article
    posted
     Jul. 28, 2008;
     0
    comments
    body
    Credit card? Check. Browser? Check. Congratulations! You're now cleared for take-off into the future of cloud computing. Now you can rent virtually any IT resource as a service, and build custom...
  • Title
    Game On! Entellium's Rave Relieves SFA Boredom
    Type
    Blog
    posted
     Jul. 15, 2008;
     1
    comment
    body
    With all due respect to the many suppliers of SFA technology, I haven't seen much change to application designs in the past 10 years. SaaS has given a new delivery model, and AJAX certainly helps to...
  • Title
    Microsoft Dynamics CRM Comes Alive, Targets Large Enterprises With Version 4
    Type
    Blog
    posted
     Mar. 14, 2008;
     0
    comments
    body
    After five years of mostly steady improvement of its CRM solution, Microsoft appears ready to break into the Big Time with Dynamics CRM 4.0 and its on-demand version coming "alive" in Q2. Here's an...
  • Title
    Infusiastic About Small Business e-CRM
    Type
    Blog
    posted
     Mar. 6, 2008;
     0
    comments
    body
    You gotta love the enthusiasm—or should I say "infusiasm"—of the folks at Infusion Software. I wrote about Infusion last year when CRM legend Pat Sullivan joined the company's board of...
  • Title
    Social Computing Enables Private Relationship Networks, Too
    Type
    Article
    posted
     Jan. 28, 2008;
     1
    comment
    body
    My son, Matthew, is a freshman in high school this year. Some things haven't changed much since I went to high school some 35 years ago. Teenagers are still, you know, teenagers. And it's still a...
  • Title
    Top 10 Dumb Excuses for CEOs Not to Be Leaders in the Social Web
    Type
    Article
    posted
     Jan. 21, 2008;
     10
    comments
    body
    By now, everyone within reach of a newspaper or web site has heard about the rise of the social web. You might have heard other terms used, like "Web 2.0," "social networking" or "consumer-generated...
  • Title
    Five Secrets To Lose 50 Pounds, and Shape Up Your CRM Efforts
    Type
    Blog
    posted
     Jan. 17, 2008;
     0
    comments
    body
    When I started my own business 10 years ago, I thought I'd have control over my schedule. No boss to tell me what to do. No commute, since I work out of a home office. Freedom! Ah yes, freedom. But,...
  • Title
    Top 10 CRM Stories of 2007
    Type
    Blog
    posted
     Dec. 31, 2007;
     5
    comments
    body
    It's been one of the most interesting years in a long time, whether you look at Customer Management from an enterprise, customer or technology perspective. Here are my personal picks for the top...
  • Title
    RightNow Gives a "Big Sky" Experience to Consumer-Focused Enterprises
    Type
    Blog
    posted
     Nov. 19, 2007;
     0
    comments
    body
    RightNow Technologies (NASDAQ: RNOW) wants to help consumer-focused enterprises deliver an "exceptional customer experiences at lower costs." In a way, this is a return to its eService roots....

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