Articles

Title Datesort icon Author Views Comments
5 Reasons For Businesses To Go Mobile Now 2012-01-31 larry_ritter 700 3
"One-to-One" Marketing is Dead! A Mutually-Managed Experience Trumps One-Way Personalization 2012-01-31 jeff_nicholson 1,389 4
Mobility and Customer Feedback: An Ideal Match 2012-01-19 dave_king 1,186 1
Social Media Marketing ROI: 10 Questions You Must Answer First 2012-01-12 jlenskold 2,121 3
Three Ways to Bring Lead Nurturing into Your Social Media Plan 2012-01-11 justin_gray 2,286 0
How Many Paying Customers Is Your IVR Costing You? 2012-01-08 vuicloud 1,139 0
Using a Voice of the Customer Program to Prevent Customer Service Meltdowns (A Lesson from Netflix) 2012-01-08 greg_marek 1,797 2
Generation Gaps and Myths in Customer Loyalty: Does Generation Matter? 2012-01-06 howardlax 1,205 0
Inside-Out Advocacy: Creating and Sustaining Customer Centricity and Loyalty 2012-01-05 michael_lowenstein 1,369 0
Virtual Agents Can Improve the Travel Experience 2011-12-27 jbrown 1,322 0
Considering Cultural Differences in Customer Experience: Lessons from Indonesia 2011-12-17 zhecho_dobrev 1,353 0
2012 Customer Experience Predictions: Positives and Pitfalls 2011-12-17 colin_shaw 3,509 0
"Social Customer" Segmentation: Case Study in Tablet Market 2011-12-15 Piplzchoice 2,172 0
How Core Values Drive Sales Performance 2011-12-15 johntreace 1,238 0
Social Customer Care Practices of 7 Consumer Electronics Leaders 2011-12-08 WalterVanNorden 1,635 0
Three Keys to Harness Mobile Marketing and Drive Consumer Engagement 2011-12-02 mromano 1,805 0
Using Social Media for Customer Service – Best Practices for Doing it Right 2011-11-24 donna_fluss 2,082 0
The Skinny on "Fattening Up" Customers 2011-11-21 faderp 2,548 3
Profitably Linking Employee Behavior to Customer Loyalty and Advocacy 2011-11-20 michael_lowenstein 6,301 5
Why Use CRM? A View from a Sales Guy in the Trenches 2011-11-20 BombingBruiser 1,840 0
The State of Customer Experience Today: Spending More Doesn't Drive Success 2011-11-14 steven_walden 2,356 2
Harnessing the Power of Employee Feedback for Business Growth 2011-11-13 greg_marek 3,416 2
Craft Your Contact Center Investment Plans In Light Of Technology Adoption Patterns 2011-10-31 kleggett 2,047 0
Three Steps Towards Better Marketing Automation 2011-10-30 Brian Whalley 2,347 0
Why Do Employees Deliver Great Customer Experiences? It's Not ALL About the Money! 2011-10-23 katefeather 3,526 2

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Linking customer data across department databases and business units improves business intelligence, customer profiling, and customer management. This paper outlines 10 steps to improve the quality of customer contact data, including physical mail, email, and telephone information.

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