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 <title>Siperian’s Multidomain MDM Solution Recognized for Helping CPG Manufacturers Gain Insight from Customer and Product Data</title>
 <link>http://www.customerthink.com/news/siperian_s_multidomain_mdm_solution_recognized_for_helping_cpg_manufacturers_gain_insight_from_</link>
 <description></description>
 <comments>http://www.customerthink.com/news/siperian_s_multidomain_mdm_solution_recognized_for_helping_cpg_manufacturers_gain_insight_from_#comments</comments>
 <pubDate>Mon, 25 Jan 2010 10:22:37 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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 <title>Siperian Reinforces Its Commitment to Multidomain Master Data Management– Changes Product Name to Reflect Customer Usage</title>
 <link>http://www.customerthink.com/news/siperian_reinforces_its_commitment_to_multidomain_master_data_management_changes_product_name_t</link>
 <description></description>
 <comments>http://www.customerthink.com/news/siperian_reinforces_its_commitment_to_multidomain_master_data_management_changes_product_name_t#comments</comments>
 <pubDate>Wed, 13 Jan 2010 11:25:59 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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 <title>Top 3 Trends in 2009 that Transformed the MDM Market</title>
 <link>http://www.customerthink.com/blog/top_3_trends_in_2009_that_transformed_the_mdm_market</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/top_3_trends_in_2009_that_transformed_the_mdm_market#comments</comments>
 <category domain="http://www.customerthink.com/taxonomy/term/42">Enterprise Technology</category>
 <pubDate>Wed, 06 Jan 2010 17:18:40 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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<item>
 <title>Leading Research Firm’s Take on Multidomain MDM in Its 2010 Predictions</title>
 <link>http://www.customerthink.com/blog/leading_research_firm_s_take_on_multidomain_mdm_in_its_2010_predictions</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/leading_research_firm_s_take_on_multidomain_mdm_in_its_2010_predictions#comments</comments>
 <category domain="http://www.customerthink.com/taxonomy/term/42">Enterprise Technology</category>
 <pubDate>Thu, 10 Dec 2009 14:15:59 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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 <title>Top Five Reasons Not To Master Your Data in SAP ERP</title>
 <link>http://www.customerthink.com/blog/top_five_reasons_not_to_master_your_data_in_sap_erp</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/top_five_reasons_not_to_master_your_data_in_sap_erp#comments</comments>
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 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
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 <category domain="http://www.customerthink.com/taxonomy/term/13">Customer Information Architecture</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <pubDate>Thu, 03 Dec 2009 10:33:52 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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<item>
 <title>Is Your Multidomain MDM Really Multidomain?</title>
 <link>http://www.customerthink.com/blog/is_your_multidomain_mdm_really_multidomain</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/is_your_multidomain_mdm_really_multidomain#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/13">Customer Information Architecture</category>
 <pubDate>Fri, 20 Nov 2009 13:01:38 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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<item>
 <title>Siperian Wraps Up The Best Ever User Conference!</title>
 <link>http://www.customerthink.com/blog/siperian_wraps_up_the_best_ever_user_conference</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/siperian_wraps_up_the_best_ever_user_conference#comments</comments>
 <category domain="http://www.customerthink.com/taxonomy/term/13">Customer Information Architecture</category>
 <pubDate>Fri, 13 Nov 2009 16:22:52 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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<item>
 <title>The Flawed Vision of Customer Data Integration – How to Get It Right the First Time?</title>
 <link>http://www.customerthink.com/blog/the_flawed_vision_of_customer_data_integration_how_to_get_it_right_the_first_time</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/the_flawed_vision_of_customer_data_integration_how_to_get_it_right_the_first_time#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_exec">CxO Leadership</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/marketing_">Digital Marketing</category>
 <category domain="http://www.customerthink.com/taxonomy/term/8">Customer Analytics</category>
 <category domain="http://www.customerthink.com/taxonomy/term/4">Customer Experience</category>
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 <category domain="http://www.customerthink.com/taxonomy/term/15">Customer Strategy</category>
 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/13">Customer Information Architecture</category>
 <pubDate>Mon, 09 Nov 2009 09:46:25 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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<item>
 <title>Seven Critical Questions to Ensure Master Data Governance Success</title>
 <link>http://www.customerthink.com/blog/seven_critical_questions_to_ensure_master_data_governance_success</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/seven_critical_questions_to_ensure_master_data_governance_success#comments</comments>
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 <category domain="http://www.customerthink.com/taxonomy/term/18">Experience and Process Design</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <pubDate>Fri, 06 Nov 2009 10:21:37 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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<item>
 <title>Siperian and Exeros Sign OEM Agreement-- Siperian Announces New Data Model Designer</title>
 <link>http://www.customerthink.com/news/siperian_and_exeros_sign_oem_agreement_siperi</link>
 <description></description>
 <comments>http://www.customerthink.com/news/siperian_and_exeros_sign_oem_agreement_siperi#comments</comments>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/advertis">Advertising / Media / Public Relations</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_exec">CxO Leadership</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/large_bu">Large Enterprise</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/marketing_">Digital Marketing</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/sales_mana">Sales Performance</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/service_ma">Service and Support</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/broadcas">Broadcast / Communications</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/medium_b">Midsize Business</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/business">Business / Legal Services</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/computer">Computers / Technology</category>
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 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/13">Customer Information Architecture</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/hospital">Hospitality / Entertainment</category>
 <category domain="http://www.customerthink.com/taxonomy/term/17">Organization Alignment</category>
 <category domain="http://www.customerthink.com/taxonomy/term/18">Experience and Process Design</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/manufact">Manufacturing</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/printing">Printing and Publishing</category>
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 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/telecomm">Telecommunications</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/transpor">Transportation / Travel / Leisure</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/utilitie">Utilities / Energy</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/wholesal">Wholesale Distribution</category>
 <pubDate>Wed, 28 Jan 2009 09:19:44 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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<item>
 <title>Siperian Earns Intelligent Enterprise Editor’s Choice Award</title>
 <link>http://www.customerthink.com/news/siperian_earns_intelligent_enterprise_award</link>
 <description></description>
 <comments>http://www.customerthink.com/news/siperian_earns_intelligent_enterprise_award#comments</comments>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/advertis">Advertising / Media / Public Relations</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_exec">CxO Leadership</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/large_bu">Large Enterprise</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/agricult">Agriculture / Construction</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/marketing_">Digital Marketing</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/broadcas">Broadcast / Communications</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/medium_b">Midsize Business</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/business">Business / Legal Services</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/computer">Computers / Technology</category>
 <category domain="http://www.customerthink.com/taxonomy/term/5">Contact Center</category>
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 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/educatio">Education</category>
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 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/fast_mov">Fast-Moving Consumer Goods</category>
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 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/healthca">Healthcare Services</category>
 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
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 <category domain="http://www.customerthink.com/taxonomy/term/13">Customer Information Architecture</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/hospital">Hospitality / Entertainment</category>
 <category domain="http://www.customerthink.com/taxonomy/term/17">Organization Alignment</category>
 <category domain="http://www.customerthink.com/taxonomy/term/18">Experience and Process Design</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/manufact">Manufacturing</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/non_prof">Non-Profit / Associations</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/printing">Printing and Publishing</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/pharmace">Pharmaceutical</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/retail_s">Retail Sales</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/telecomm">Telecommunications</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/transpor">Transportation / Travel / Leisure</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/utilitie">Utilities / Energy</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/wholesal">Wholesale Distribution</category>
 <pubDate>Fri, 16 Jan 2009 09:35:29 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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</item>
<item>
 <title>Seven Ways to Reduce IT Costs with Master Data Management</title>
 <link>http://www.customerthink.com/blog/seven_ways_reduce_it_costs_master_data_management</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/seven_ways_reduce_it_costs_master_data_management#comments</comments>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/advertis">Advertising / Media / Public Relations</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_exec">CxO Leadership</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/large_bu">Large Enterprise</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/agricult">Agriculture / Construction</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/marketing_">Digital Marketing</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/broadcas">Broadcast / Communications</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/business">Business / Legal Services</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/computer">Computers / Technology</category>
 <category domain="http://www.customerthink.com/taxonomy/term/8">Customer Analytics</category>
 <category domain="http://www.customerthink.com/taxonomy/term/4">Customer Experience</category>
 <category domain="http://www.customerthink.com/taxonomy/term/42">Enterprise Technology</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/educatio">Education</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/fast_mov">Fast-Moving Consumer Goods</category>
 <category domain="http://www.customerthink.com/taxonomy/term/15">Customer Strategy</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/financia">Financial Services</category>
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 <category domain="http://www.customerthink.com/taxonomy/term/16">Performance Metrics</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/healthca">Healthcare Services</category>
 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/13">Customer Information Architecture</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/hospital">Hospitality / Entertainment</category>
 <category domain="http://www.customerthink.com/taxonomy/term/17">Organization Alignment</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/manufact">Manufacturing</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/non_prof">Non-Profit / Associations</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/printing">Printing and Publishing</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/pharmace">Pharmaceutical</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/retail_s">Retail Sales</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/telecomm">Telecommunications</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/transpor">Transportation / Travel / Leisure</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/utilitie">Utilities / Energy</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/wholesal">Wholesale Distribution</category>
 <pubDate>Tue, 13 Jan 2009 16:03:27 -0600</pubDate>
 <dc:creator>Ravi Shankar</dc:creator>
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</item>
<item>
 <title>The Right and Wrong Approaches to Enterprise Master Data Management Journeys</title>
 <link>http://www.customerthink.com/blog/right_wrong_master_data_management</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/right_wrong_master_data_management#comments</comments>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/advertis">Advertising / Media / Public Relations</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/agricult">Agriculture / Construction</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/broadcas">Broadcast / Communications</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/business">Business / Legal Services</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/computer">Computers / Technology</category>
 <category domain="http://www.customerthink.com/taxonomy/term/8">Customer Analytics</category>
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 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
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 <category domain="http://www.customerthink.com/taxonomy/term/17">Organization Alignment</category>
 <category domain="http://www.customerthink.com/taxonomy/term/18">Experience and Process Design</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/manufact">Manufacturing</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/non_prof">Non-Profit / Associations</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/printing">Printing and Publishing</category>
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