All posts by scott_santucci

Title Type Datesort icon Views Comments Categories
Effective Sales Enablement Depends On Your Definition Of "Sales" Blog 2011-08-16 486 0 Sales Performance
Effective Sales Enablement Depends On Your Defintion of "Sales" Blog 2011-06-24 725 0 Sales Performance, Enterprise Technology
Is Your Sales Force Really That Dumb... or Are They Just Misundersood? Blog 2010-10-04 1,183 0 Leadership, Sales Performance
Forrester Research Company Profile 2010-09-21 293 0
How do you define the costs to support a sales force? Forum Topic 2009-01-26 3,368 0
Sales Enablement Is Strategic and Cross-Functional, so Says Panel Blog 2008-09-16 3,543 1 Leadership, Sales Performance, Digital Marketing, Customer Strategy, Chief Customer Officer, Customer Information Architecture, Employee Engagement
Sales Enablement or the Rise of C-Rate Consultants? Blog 2008-06-27 2,878 0 Sales Performance, Digital Marketing, Customer Experience, Voice of Customer, Customer Strategy, Employee Engagement
Manufacture Customer Insight: Industrial Revolution Principles for Today's Information Age Blog 2008-01-25 4,744 7 Leadership, Sales Performance, Digital Marketing, Customer Analytics, Customer Experience, Performance Management, Customer Process, Customer Strategy, Chief Customer Officer, Employee Engagement
Consultative Selling May Lead to Fewer Sales and Unhappy Customers Blog 2008-01-14 5,959 2 Advertising / Media / Public Relations, Agriculture / Construction, Leadership, Sales Performance, Broadcast / Communications, Digital Marketing, Business / Legal Services, Computers / Technology, Voice of Customer, Fast-Moving Consumer Goods, Customer Strategy, Financial Services, Government / Public Sector, Healthcare Services, Employee Engagement, Hospitality / Entertainment, Non-Profit / Associations, Printing and Publishing, Telecommunications, Transportation / Travel / Leisure, Utilities / Energy
What Do You Say When the CEO Asks, "What Did I Get for My CRM Investment?" Blog 2008-01-11 3,884 3 Advertising / Media / Public Relations, Agriculture / Construction, Sales Performance, Digital Marketing, Business / Legal Services, Computers / Technology, Customer Strategy, Financial Services, Government / Public Sector, Healthcare Services, Chief Customer Officer, Chief Information Officer, Customer Management Education, Employee Engagement, Hospitality / Entertainment, Manufacturing, Technology Implementation, Printing and Publishing, Pharmaceutical, Utilities / Energy
A “Pattoned” Formula for Executing a Customer-Centric Business Strategy Blog 2008-01-02 3,911 0 Advertising / Media / Public Relations, Agriculture / Construction, Leadership, Sales Performance, Broadcast / Communications, Digital Marketing, Business / Legal Services, Computers / Technology, Customer Analytics, Education, Performance Management, Customer Strategy, Financial Services, Government / Public Sector, Healthcare Services, Customer Management Education, Employee Engagement, Hospitality / Entertainment, Printing and Publishing, Pharmaceutical, Telecommunications, Transportation / Travel / Leisure, Utilities / Energy, Wholesale Distribution
Sales and Marketing Alignment: Why Should You Care? Blog 2007-12-21 4,962 1 Advertising / Media / Public Relations, Agriculture / Construction, Leadership, Sales Performance, Broadcast / Communications, Digital Marketing, Business / Legal Services, Computers / Technology, Voice of Customer, Education, Performance Management, Fast-Moving Consumer Goods, Customer Strategy, Financial Services, Government / Public Sector, Healthcare Services, Employee Engagement, Hospitality / Entertainment, Manufacturing, Non-Profit / Associations, Printing and Publishing, Pharmaceutical, Retail Sales, Telecommunications, Transportation / Travel / Leisure, Utilities / Energy, Wholesale Distribution
Do Your Value Propositions "Go to 11"?: The Rise of Customer-Centric Messaging Blog 2007-12-19 6,481 1 Advertising / Media / Public Relations, Agriculture / Construction, Leadership, Sales Performance, Broadcast / Communications, Digital Marketing, Business / Legal Services, Computers / Technology, Customer Experience, Voice of Customer, Education, Customer Strategy, Financial Services, Government / Public Sector, Healthcare Services, Customer Information Architecture, Employee Engagement, Hospitality / Entertainment, Printing and Publishing, Pharmaceutical, Telecommunications, Transportation / Travel / Leisure, Utilities / Energy
Seven Irrefutable Laws of Customer-Centricity Blog 2007-12-14 3,338 2 Advertising / Media / Public Relations, Leadership, Sales Performance, Broadcast / Communications, Digital Marketing, Business / Legal Services, Computers / Technology, Voice of Customer, Customer Strategy, Employee Engagement, Telecommunications
Are Your Salespeople Stupid? Blog 2007-12-11 4,221 10 Advertising / Media / Public Relations, Leadership, Sales Performance, Service and Support, Digital Marketing, Business / Legal Services, Computers / Technology, Customer Analytics, Voice of Customer, Customer Process, Customer Strategy, Financial Services, Healthcare Services, Chief Customer Officer, Customer Information Architecture, Employee Engagement, Pharmaceutical
A Quest for Vision: Structure Ahead of the RFP? Blog 2007-12-07 2,465 0 Sales Performance, Digital Marketing, Computers / Technology, Voice of Customer, Customer Strategy
Value Is as Value Does: How a Fortune 100 Pharmaceutical Company Calculates Value Article 2007-04-02 5,602 0 Sales Performance, Digital Marketing, Customer Analytics, Customer Loyalty, Customer Strategy, Chief Customer Officer, Employee Engagement, Pharmaceutical
It's the Conversation, Stupid. People Buy From People Article 2006-09-10 2,366 0 Sales Performance, Customer Experience, Customer Loyalty, Customer Strategy

MarketPlace

Drive customer loyalty, empower support teams, and reduce costs. Get social.

[Feb 22] Guest speakers from Forrester Research, Allscripts, and CustomerThink will discuss market trends and research on social customer service strategies, as well as proven tactics from the trenches. Join the live webcast on Feb 22 at 10am Pacific (1pm EST).

Global Customer Experience Management (CEM) Certification Program

[March 13-14, Paris] An internationally recognized program with proven track record of success - being run for 33 times in 13 cities with attendees from 50 countries, the program is developed based on the U.S. patent-pending Branded CEM Method which aims to drive customer loyalty and brand differentiation with quantifiable business results. Limited offer: USD300 early bird discount.

10 Steps to a Single Customer View

Linking customer data across department databases and business units improves business intelligence, customer profiling, and customer management. This paper outlines 10 steps to improve the quality of customer contact data, including physical mail, email, and telephone information.

Featured Links

Salesforce CRM

The leader in customer relationship management and cloud computing.

Strategic Roadmap for Digital Marketing

Free e-book (no reg required). 15 articles by digital marketing thought leaders.

CEM Training and Certification

Patent-pending methodologies combine the art and science of Customer Experience Management.

Get your event or resource listed in the MarketPlace, reaching 200,000 business leaders monthly.
For more information, contact CustomerThink advertising sales.

Syndicate content