All posts by kristiangotsch

Title Type Datesort icon Views Comments Categories
Top clubs can’t afford to get social media wrong Blog 2010-11-15 904 0 Social Business
The 12th Reason why Sports Clubs Should Take the Lead in Social Media and Social CRM Blog 2010-09-20 3,889 4 Leadership, Digital Marketing, Social Business, Customer Strategy
11 reasons why sports clubs should take the lead in Social CRM Blog 2010-02-08 8,711 15 Social Business
Where Is the Attitude?: Getting Closer to Customer Loyalty Blog 2008-10-27 3,235 0 Large Enterprise, Leadership, Digital Marketing, Customer Analytics, Customer Experience, Voice of Customer, Customer Loyalty, Small Business, Customer Strategy, Performance Metrics, Chief Customer Officer
Outsourcing: A Great Idea as Long as You Don't Fall Into the Trap of Destroying the Customer Experience Blog 2008-10-10 1,961 0 Leadership, Service and Support, Customer Experience, Voice of Customer, Customer Loyalty, Chief Customer Officer, Transportation / Travel / Leisure
How Much Can We Blame IT for Bad Customer Service? Blog 2008-09-24 1,974 0 Leadership, Service and Support, Contact Center, Customer Analytics, Customer Experience, Voice of Customer, Customer Loyalty, Performance Metrics, Chief Customer Officer, Chief Information Officer, Employee Engagement, Technology Implementation
"Balance the Field" to Achieve CRM Success in Sports Blog 2008-08-26 2,460 0 Leadership, Sales Performance, Digital Marketing, Midsize Business, Customer Analytics, Small Business, Customer Strategy, Performance Metrics, Chief Customer Officer, Hospitality / Entertainment
Loyalsticity: A Business Concept for Sports Clubs Blog 2008-05-22 4,030 0 Digital Marketing, Midsize Business, Customer Experience, Enterprise Technology, Voice of Customer, Customer Loyalty, Small Business, Customer Strategy, Performance Metrics, Chief Customer Officer, Chief Information Officer, Customer Management Education, Hospitality / Entertainment, Technology Implementation
CRM and Social Media: Will Companies in Other Industries Go as Far and Offer Their Customers "To Pick the Team"? Blog 2008-03-11 3,306 2 Advertising / Media / Public Relations, Agriculture / Construction, Leadership, Broadcast / Communications, Business / Legal Services, Computers / Technology, Education, Fast-Moving Consumer Goods, Customer Strategy, Financial Services, Government / Public Sector, Healthcare Services, Chief Customer Officer, Hospitality / Entertainment, Manufacturing, Non-Profit / Associations, Printing and Publishing, Pharmaceutical, Retail Sales, Telecommunications, Transportation / Travel / Leisure, Utilities / Energy, Wholesale Distribution
CRM in Sports: It's a Different Ball Game Blog 2008-03-06 4,433 1 Leadership, Midsize Business, Customer Loyalty, Customer Strategy, Chief Customer Officer, Hospitality / Entertainment

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