All posts by mdehaaff

Title	Type	Date	Views	Comments	Categories
What the Social World Thought of the Susan G. Komen Debacle This Week	Blog	2012-02-03	848	0	Social Business, Non-Profit / Associations
Kindle Fire – On Fire or A Flame Out?	Blog	2011-12-27	996	0	Social Business, Customer Analytics, Customer Experience
Roku Taking Flight	Blog	2011-12-02	882	0	Customer Analytics, Voice of Customer
Is Facebook Your Next Customer Feedback Tool?	Blog	2011-09-13	1,504	0	Social Business, Customer Experience
Social Media in Latin America	Blog	2011-08-14	1,570	0	Social Business
Google+ – How many social networks do we need?	Blog	2011-07-13	836	0	Social Business, Voice of Customer
Your Voice of the Customer Playbook	Blog	2011-07-01	1,204	0	Voice of Customer
Why Sentiment Doesn’t Matter – If You Don’t Know Why	Blog	2011-06-03	1,531	0	Social Business, Customer Analytics, Voice of Customer
If you can’t take the Heat, get out of the kitchen!	Blog	2011-05-12	1,651	0	Social Business, Customer Analytics
More Customers Are Churning from Their Bank Than Ever Before	Blog	2011-04-18	2,225	0	Social Business, Customer Analytics, Customer Experience, Voice of Customer, Customer Loyalty, Financial Services
Gartner Puts Social and Analytics at the Center of CRM Trends	Blog	2011-04-03	2,675	0	Social Business, Customer Analytics, Enterprise Technology, Voice of Customer
The Art of Suggestion And How Text Analytics Can Help You Uncover A Treasure Trove of Customer Suggestions!	Blog	2011-03-27	1,738	0	Customer Analytics, Voice of Customer, Innovation
Catching Your Promoters and Detractors “In the Act!”	Blog	2011-02-23	2,556	0	Social Business, Customer Analytics, Enterprise Technology, Voice of Customer, Customer Loyalty
Groupon and Their Superbowl XLV Ad	Blog	2011-02-07	1,674	0	Digital Marketing, Social Business, Customer Analytics, Voice of Customer
What Does the Social Universe Think of the Super Bowl XLV Teams?	Blog	2011-02-04	952	0	Digital Marketing, Social Business
Why was Kim Kardashian the Most Searched For Celebrity in 2010?	Blog	2010-12-22	3,601	0	Digital Marketing, Social Business, Innovation
What’s Ahead for Customer Feedback in 2011	Blog	2010-12-20	1,147	0	Customer Experience
A Look Back at Customer Experience in 2010	Blog	2010-12-15	1,917	1	Customer Experience
Leveraging Your Virtual Salesforce	Blog	2010-12-01	1,815	0	Sales Performance, Social Business
Why The Internet and Social Media Really Have Made a Profound Difference On Everything	Blog	2010-11-22	1,105	0	Social Business
Will Twitter Be The New Customer Service 1-800 Number?	Blog	2010-10-20	5,981	7	Service and Support, Social Business
Does Listening to the Voice of the Customer Help Your Business?	Blog	2010-08-10	3,442	0	Voice of Customer
The Customer Experience Exec	Blog	2010-06-13	1,827	0	Customer Experience
Webcast Interview with Ted Rubin: A Case Study of How to Succeed in Social Media	Blog	2010-05-27	1,456	0	Social Business
Sentiment Analysis, Hard But Worth It!	Blog	2010-03-12	9,743	1	Customer Analytics, Voice of Customer
Listen, Analyze, Relate, Act	Blog	2010-02-25	3,334	0	Customer Analytics, Voice of Customer
Leveraging Communities through Analytic Engines	Blog	2010-02-19	2,117	0	Social Business, Customer Analytics, Voice of Customer
Have You Heard the Buzz?	Blog	2010-02-16	2,265	0	Social Business, Voice of Customer
The Open Enterprise	Blog	2010-02-11	2,093	0	Social Business, Customer Analytics, Voice of Customer

MarketPlace

Global Customer Experience Management (CEM) Certification Program

[May 30-31, Frankfurt; July 25-26, Hong Kong] An internationally recognized program with proven track record of success - being run for 34 times in 13 cities with attendees from 50 countries, the program is developed based on the U.S. patent-pending Branded CEM Method which aims to drive customer loyalty and brand differentiation with quantifiable business results. Limited offer: USD300 early bird discount.

Join us on May 29th in New York City. Stuart Ryder, SVP, Mobile Research Lead for Ipsos IOTX & Roxana Strohmenger, a leading Forrester analyst, will be in attendance to share best practices and new trends in mobile market research.

[June 12, Sir Francis Drake Hotel] Gregson Siu, Vice President, Ariba Business Operations, Ariba and Bob Thompson, CustomerThink, will be in attendance to share best practices, new trends and latest research to help you develop your customer experience program.

Social Networking and sCRM International Congress in Colombia

[June 25-26, Bogota] Thirteen international thought leaders will present, from different perspectives, the trends, the uses, and the magic - as well as the reality - of Social Networking and how it impacts the way customers are doing/will do business.

Driving ROI With VoC

Walker has identified multiple ways to measure ROI – there is not a one-size-fits-all solution. This paper will address each and conclude with some recommendations to help B-to-B practitioners evaluate which ROI approach will work best for their particular business need.