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 <title>IT Can&#039;t Be Customer-Centric Unless It&#039;s Integral to the Business</title>
 <link>http://www.customerthink.com/blog/moving_beyond_best_practices</link>
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 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/large_bu">Large Enterprise</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/17">Organization Alignment</category>
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 <pubDate>Fri, 01 Aug 2008 12:26:44 -0500</pubDate>
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 <title>IT Organzations Have Their Hands Full</title>
 <link>http://www.customerthink.com/blog/crms_impact_savvy_it_organzations</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/crms_impact_savvy_it_organzations#comments</comments>
 <category domain="http://www.customerthink.com/taxonomy/term/15">Customer Strategy</category>
 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
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 <pubDate>Tue, 01 Jul 2008 16:55:54 -0500</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>How Does Jane Shop for an SUV? EMM Lets You Capture Consumer Activity Across Channels</title>
 <link>http://www.customerthink.com/article/how_does_jane_shop_suv_emm</link>
 <description></description>
 <comments>http://www.customerthink.com/article/how_does_jane_shop_suv_emm#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/marketing_">Digital Marketing</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/sales_mana">Sales Performance</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/fast_mov">Fast-Moving Consumer Goods</category>
 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/transpor">Transportation / Travel / Leisure</category>
 <pubDate>Mon, 14 Apr 2008 08:00:00 -0500</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>Getting to Gestalt</title>
 <link>http://www.customerthink.com/blog/getting_gestalt</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/getting_gestalt#comments</comments>
 <category domain="http://www.customerthink.com/taxonomy/term/42">Enterprise Technology</category>
 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
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 <pubDate>Thu, 28 Feb 2008 12:04:33 -0600</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>HP&#039;s Demo Days Turn Employees Into &quot;Brand Ambassadors&quot;</title>
 <link>http://www.customerthink.com/article/hp_demo_days_employees_brand_ambassadors</link>
 <description></description>
 <comments>http://www.customerthink.com/article/hp_demo_days_employees_brand_ambassadors#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/marketing_">Digital Marketing</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/sales_mana">Sales Performance</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/service_ma">Service and Support</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/computer">Computers / Technology</category>
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 <pubDate>Mon, 11 Feb 2008 07:58:00 -0600</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>Applying CRM to IT Projects</title>
 <link>http://www.customerthink.com/blog/applying_crm_it_projects</link>
 <description></description>
 <comments>http://www.customerthink.com/blog/applying_crm_it_projects#comments</comments>
 <category domain="http://www.customerthink.com/taxonomy/term/42">Enterprise Technology</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
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 <pubDate>Tue, 29 Jan 2008 17:28:45 -0600</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>You Might Inhibit Change If...</title>
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 <description></description>
 <comments>http://www.customerthink.com/blog/you_might_inhibit_change_if#comments</comments>
 <category domain="http://www.customerthink.com/taxonomy/term/42">Enterprise Technology</category>
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 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <pubDate>Mon, 07 Jan 2008 16:43:32 -0600</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>Global CRM: Make the Customer the Design Point</title>
 <link>http://www.customerthink.com/article/global_crm_customer_design_point</link>
 <description></description>
 <comments>http://www.customerthink.com/article/global_crm_customer_design_point#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_exec">CxO Leadership</category>
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 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/non_prof">Non-Profit / Associations</category>
 <pubDate>Mon, 20 Aug 2007 08:00:00 -0500</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>Sell Your Salesforce on the Importance of Sharing Information</title>
 <link>http://www.customerthink.com/article/sell_your_salesforce_share_information</link>
 <description></description>
 <comments>http://www.customerthink.com/article/sell_your_salesforce_share_information#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/sales_mana">Sales Performance</category>
 <category domain="http://www.customerthink.com/taxonomy/term/86">Performance Management</category>
 <category domain="http://www.customerthink.com/taxonomy/term/16">Performance Metrics</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/17">Organization Alignment</category>
 <category domain="http://www.customerthink.com/taxonomy/term/18">Experience and Process Design</category>
 <pubDate>Mon, 23 Jul 2007 07:59:00 -0500</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>There&#039;s a Right Way to Select CRM Technology</title>
 <link>http://www.customerthink.com/article/right_way_to_select_crm_technology</link>
 <description></description>
 <comments>http://www.customerthink.com/article/right_way_to_select_crm_technology#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/18">Experience and Process Design</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <pubDate>Mon, 25 Jun 2007 08:00:00 -0500</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>Sales Effectiveness Technology: Underground Railroad or Value-Based Superhighway?</title>
 <link>http://www.customerthink.com/article/sales_effectiveness_technology_underground_railroad</link>
 <description></description>
 <comments>http://www.customerthink.com/article/sales_effectiveness_technology_underground_railroad#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/sales_mana">Sales Performance</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/17">Organization Alignment</category>
 <pubDate>Mon, 16 Apr 2007 08:00:00 -0500</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>Didn&#039;t Budget for the Latest CRM Trends? There Are Still Things You Can Do in IT</title>
 <link>http://www.customerthink.com/article/crm_trends_it_things_you_can_do</link>
 <description></description>
 <comments>http://www.customerthink.com/article/crm_trends_it_things_you_can_do#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/marketing_">Digital Marketing</category>
 <category domain="http://www.customerthink.com/taxonomy/term/15">Customer Strategy</category>
 <category domain="http://www.customerthink.com/categories/chief_executive_officer/chief_customer_">Chief Customer Officer</category>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_info">Chief Information Officer</category>
 <category domain="http://www.customerthink.com/taxonomy/term/17">Organization Alignment</category>
 <category domain="http://www.customerthink.com/taxonomy/term/19">Technology Implementation</category>
 <pubDate>Mon, 29 Jan 2007 00:08:00 -0600</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>CRM Helps Formerly Conservative Retail Banking Loosen Up and Win Customers</title>
 <link>http://www.customerthink.com/article/crm_helps_conservative_retail_banking_loosen_up</link>
 <description></description>
 <comments>http://www.customerthink.com/article/crm_helps_conservative_retail_banking_loosen_up#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/marketing_">Digital Marketing</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/computer">Computers / Technology</category>
 <category domain="http://www.customerthink.com/taxonomy/term/8">Customer Analytics</category>
 <category domain="http://www.customerthink.com/select_categories/chief_executive_officer/financia">Financial Services</category>
 <pubDate>Mon, 06 Nov 2006 00:00:00 -0600</pubDate>
 <dc:creator>liz_roche</dc:creator>
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 <title>Forget E-business; Make the Customer the Design Point With C-business</title>
 <link>http://www.customerthink.com/article/make_customer_the_design_point_with_c_business</link>
 <description></description>
 <comments>http://www.customerthink.com/article/make_customer_the_design_point_with_c_business#comments</comments>
 <category domain="http://www.customerthink.com/categories/role/chief_executive_officer/chief_exec">CxO Leadership</category>
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 <category domain="http://www.customerthink.com/taxonomy/term/12">Customer Loyalty</category>
 <category domain="http://www.customerthink.com/taxonomy/term/17">Organization Alignment</category>
 <pubDate>Mon, 02 Oct 2006 21:04:32 -0500</pubDate>
 <dc:creator>liz_roche</dc:creator>
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