Two New York Times articles caught my eye recently as the drugstore and grocery wars heat up during this cold weather spell across the country:
Beer in Brooklyn — an example of localization
One was a piece from last week about Duane Reade, my local drugstore chain during the two decades I lived in ?Manhattan and Brooklyn, and which was bought by Walgreens last spring. The article highlighted its efforts to localize a new store in Williamsburg, Brooklyn, with something the neighborhood apparently sorely lacked: a specialty beer bar.
This kind of community-focused effort to capitalize on local needs and strong identities of neighborhoods has lately become a hallmark of Duane Reade, which changes up its product mix based on the needs of the particular store. In Midtown Manhattan fresh flowers are sold, while in the ethnic-filled Bronx more Goya Hispanic foods are stocked. In...