It all started with a secret social media event that was actually held for the publication of my LinkedIn book: the “Hush-Hush Surprise — Networking Mixer, Charity Event & Book Release Party.” 157 people came out for a networking event to celebrate, well, networking! I stood amidst a crowd of people, many of whom I knew, but all of them I met purely through engaging in social media itself. It was at this event that Christine Weijland, Sales & E-Commerce Manager of...
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0 comments 3,075 readsPosted on 2010-02-09
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0 comments 1,723 readsPosted on 2010-02-06
A few days ago I wrote a guest blog post entitled “Social Media Was Not Created for Business…So Stop Selling to Us!” With all of the talk about how companies need to get more “social,” all I see are a barrage of new “Follow Us on Twitter” or “Join Our Facebook Fan Page” advertisements.
As someone who uses Social Media for 1) keeping in contact with old friends and colleagues, 2) professional networking and meeting new people, and 3) finding valuable information and learning, I really have no reason to be joining Facebook Fan Pages of businesses unless they satisfy one of my requirements. Remember: social media was created for average people like you and me, not businesses.
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35 comments 34,823 readsPosted on 2010-02-06
O.K., I am going to admit that I first joined StumbleUpon as part of a strategy that the “SEO [Search Engine Optimization] Gurus” recommend to create backlinks to your blog content from social bookmarking sites like StumbleUpon, Digg and Reddit. The idea being that the more links you have from other sites, the higher your SEO will be.
And, as anyone who has ever used StumbleUpon just for this reason will tell you, you quickly realize that you are just wasting your time because just by thumbing up your own blog posts you are not gaining any significant additional traffic to your website.
From my...
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