Kristina Jaramillo

Kristina Jaramillo

http://www.GetLinkedInHelp.com
LinkedIn Expert Kristina Jaramillo creates online marketplace opportunities for entrepreneurs who want more website traffic, prospects and profits. Now, with her free special report, you can uncover how you can become "the trusted source for your industry on LinkedIn" and along with easy ways to gain more connections fast by avoiding the top 14 mistakes. Get this information for free at: http://www.GetLinkedInHelp.com
  • 0 comments 374 reads
    Posted on 2012-02-13

    During a presentation that I was giving at a small business owner's boot camp, I was asked a very interesting question by one of the attendees:

    "I am a real estate agent and I am not sure how LinkedIn can help me since it is a business to business platform and I am targeting consumers and homeowners. Should I be focusing just on Facebook which is more consumer oriented? And, if I should be on LinkedIn, how can I best utilize it to help me obtain more business and clients?"

    My Answer to How Business to Consumer (B2C) Companies Can Use LinkedIn Marketing

    One of the biggest advantages of using LinkedIn if you are a B2B business is being able to access targeted prospects. Now, it's quite difficult to do that if you are a B2C company as business professionals are there for these purposes:

    * Build and cultivate profitable relationships
    * Get the information they need to develop.

    However, that doesn't mean you should not be using LinkedIn...

  • 0 comments 713 reads
    Posted on 2011-11-09

    LinkedIn is reportedly the most popular business social networking site used by attorneys. In fact, a recent report shows that 70% of corporate counsel use LinkedIn as a tool, and half rely on it. Executives from every Fortune 500 company are using LinkedIn.

    To help law firms attract and retain more clients using LinkedIn, I have identified ten different opportunities attorneys should take advantage of.

    10 Ways Law Firms Can Use LinkedIn to Attract and Retain More Business

    1. Build relationships with potential clients - If you deal with corporate business, small business or real estate issues then you can use LinkedIn to network with potential clients - and educate them so they will want to come to you with their problems.

    2. Build relationships with potential referral sources - For example, an attorney who specializes in social security law can network with partners or employees at general practice firms so they can pass business on...

  • 0 comments 1,194 reads
    Posted on 2011-09-29

    When you take control of your social media interactions on LinkedIn you will build, develop and have command over your own community.

    For example, when Article Marketing Expert Eric Gruber and I created and launched our Instant LinkedIn Marketing Templates we:

    1. Reached out to our LinkedIn Group members. Eric has over 800 people in his group alone, which is a target rich environment for us to get more sales.

    2. We created articles that demonstrated ways LinkedIn should be used to generate more profits for you. We created articles that showed top mistakes people are making on their LinkedIn profiles. At the end of all these articles we added a call to action to grab our Instant LinkedIn Marketing Templates.

    3. We used a simple learn, lurk and link strategy to capture other prospects that belong to other groups. Some of these groups have more than 25,000 members. I cannot tell you how many times we saw an order that had "LinkedIn Group" as...

  • 0 comments 894 reads
    Posted on 2011-09-29

    I spend hundreds of hours on LinkedIn every month researching, testing, tweaking and seeing what works and what doesn't – and that's on top of the hours I spend marketing my business and my clients' businesses on LinkedIn. So in a week's time I view thousands of different professional profiles.

    I see people who write there profile in 1st person. Others will write in 3rd person. Even the LinkedIn marketing experts say different things when it comes to whether or not you should write your LinkedIn profile summary in first person or third person

    So, today with this article, I am putting the debate to rest. I'm giving you the definitive answer to whether you should write your profile in 1st person or 3rd person – along with the reasons why.

    7 Reasons to Put Your LinkedIn Profile in 1st Person And Not 3rd Person

    Reason #1:

    When you write your LinkedIn profile in 3rd person it reads like a boring a resume and seems very technical. Or,...

  • 0 comments 925 reads
    Posted on 2011-09-27

    Many LinkedIn professionals simply copy their bios from their website or the back of their book. And believe me you can tell. For example, I recently spoke to Ted Gee about changing his LinkedIn profile. I told him that his summary read like a back flap of a hard cover book. His exact response was, "You nailed it! That is exactly what I did".

    Why Your LinkedIn Profile Should Not Sound Like an Author's Biography...

    Your profile should not sound like an author's bio because it is and old and over used format. Do you remember anything you have read from a bio? No, that is because there is never anything interesting or memorable in an author's bio. Your profile needs to entice your audience to want to learn more about you. It needs to have strong and engaging copy. It had to make the individual who is reading it scroll down further and eventually visit your website. But none of this can ever happen if your profile is dull and average.

  • 0 comments 1,253 reads
    Posted on 2011-06-16

    Lots of people are "different" these days. But are they really thought leaders?

    1. In most cases, you can't tell one coach, consultant or expert in a particular industry from another. They practically use the same language to describe themselves and what they do.

    2. If you look at the articles on their blog and those they distribute within the different groups – you'll notice that they provide the same old information as everyone else.

    Now, look at your profile. Look at the content you provide. Now, take an even closer look. Then go into LinkedIn and view others in your industry.

    So how different are you? Are you ready to differentiate yourself?

    5 Ways to Differentiate Yourself On LinkedIn

    1. Create a headline that...

    a) Grabs instant attention
    b) Proves to me your value
    c) Makes me want to know more about you.

    For example, check out these headlines...

    * From Skip Weisman's profile:...

  • 0 comments 726 reads
    Posted on 2011-02-23

    Right under your name, does your LinkedIn profile headline look like this...

    * CEO & Founder at XYZ and Associates?
    * Business Owner at ABC Consulting?
    * Speaker at YourName.com?

    3 Reasons Why Your Profile Should Not Be the Same as Your Position

    1. Think of your headline as your first sales pitch to people who want to connect with you. If I am unfamiliar with you or your company, how does mentioning your company name and your position show me what you do and why I need to connect with you? It doesn't! These headlines are too general, simple and straight forward. They are too vague and too broad. In order for your headline to be effective, it needs to grab my attention. It needs to make me want to read the rest of your profile. As a potential client or potential referral source, I need to see right away how you can help me or my clients.

    2. When I am invited to connect with someone, I view their profile before I choose to...

  • 2 comments 1,576 reads
    Posted on 2010-12-13

    With the strong emergence of social media in the internet marketing world, every Tom, Dick and Harry has come out saying they are social media experts. They are feeding on the desires of entrepreneurs who do not have time to dedicate to developing their social media presence effectively. If you do not ask the right questions you may wind up spending thousands of dollars and get no results. That's why I created this guide to help you choose the best social media consultant for your company.

    5 Questions You Must Ask Before You Hire Your Next Social Media Consultant

    1. When engaging in social media marketing will you keep my targeted audience in mind?

    Most social media companies will focus on making the connection. They do not care whatsoever who that connection is. What good is having thousands of connections if they do not become prospects, new clients, referral sources or possible JV partners. When I help my LinkedIn clients, I focus on their...