New reports show that Twitter beats Facebook in US Mobile Ad Revenues This Year. This is a clear sign that Twitter users could be more engaged that Facebook users. New numbers also show that Photo- and Video-Sharing Popular on Twitter.
Here are some numbers to try to compare the effectiveness of Twitter and Facebook for marketing:
An average Facebook user has an average of 130 friends compared with a Twitter user and his average 300 Followers. Twitter users share 1.5 more times tweets than compared with Facebook users which share wall post messages 0.65 on average. Massages shared on Facebook reach 45k of people there on average compared with 105k reach on Twitter.
These numbers give you a small idea of marketing effectiveness of booth social media platforms.
How can you profit from Twitter’s great opportunity to reach your...