The Customer Experience Professionals Association annual Member Insight Exchange kicks off this morning in San Diego, CA, at the Hotel del Coronado.
The next session I'll be sharing is one that I'm moderating for Carol Buehrens of ICW Group. She'll be sharing best practices from her experience mapping the journey for ICW Group's customers. ICW Group is an insurance company that sells through individual brokers. The brokers are their customers.
Customer Journey Maps: The Pathway to Exceptional Customer Experiences
Customers are experiencing your company through people, processes, etc. Customers...