My sixth “26 Tips” A-Z Guide was published on Social Media Examiner this week. The topic is on using video to connect with customers. There’s been great discussion with an enthusiastic community on Social Media Examiner.
I was also very interested to hear the results of Social Media Examiner’s 2011 Social Media Marketing Industry Report yesterday which says that the #1 top area of focus for marketers in 2011 is YouTube and Video. Facebook is #2!
As for the post:
Are you using video to connect with customers and prospects? Videos will enhance client communication and collaboration, and help support and drive new business.
You can read the full story here.
Recently, I set out to learn more about LinkedIn for research I was doing for two upcoming blog posts. LinkedIn had been my most under-utilized social networking presence and it hadn’t exactly wowed me previously. I was mostly on it because others suggested it was a good place for me to be. For the longest time my profile was incomplete and I ignored the percentage read-out on the right-hand side of the page to get it to 100% completion. Eventually one day I sat down and added the missing content and got the page to 100% in very little time. There, I thought. I did it. Enough of that. But when I embarked on the LinkedIn research I found that LinkedIn has added many new features and it’s a lot more useful than I originally thought.
Writers of all genres talk about periods of being blocked, when ideas don’t come easily and the writing has stopped flowing. It shouldn’t be any surprise then that bloggers would experience times like that, too. Sometimes writers may need to find the right prompt or idea to get them moving again.
Even the most savvy marketers wake up some days feeling that there’s way too much information floating around the social mediasphere for them to keep up. Unless youhave a specific department or a designated manager whose job it is, you’ll want to find a way to stay on top of social media. So what do you look for and where should you focus your attention?
We can gain many insights into the 1960s ad industry when we read the new book, 
