Andy Hanselman

Andy Hanselman

Andy Hanselman Consulting
Hi there! I research, speak about, write about and work with 'Remarkable' businesses. I help businesses maximise their sales and marketing, their customer care and their customer relationships by Thinking in 3D - That's being Dramatically and Demonstrably Different!
  • 0 comments 1,258 reads
    Posted on 2012-05-18

    Ritz-Carlton Hotels are renowned for their brilliant customer service, and I often refer to them in my presentations on customer delight and the fact that all their staff have the authority to spend up to $2,000 to resolve a customer’s problem without having to refer to a manager! Well, here’s a wonderful story of this in action, and it involves Joshie The Giraffe!

    When Chris Hurn’s family came back from their holiday at the Ritz-Carlton on Amelia Island in Florida they unfortunately returned without Joshie The Giraffe, Chris’s young son’s ‘best friend’! They’d left him behind, and as you can imagine...

  • 2 comments 550 reads
    Posted on 2012-05-13

    Wouldn’t it be brilliant if one of your customers gave you feedback about your products and services everytime they bought it? Well, not necessarily if it was posted on a website that has gone viral!

    9 year old Martha Payne’s blog about her school meals has become an internet ‘hit’!

    Her daily blog NeverSeconds which reviews her school dinner each day went viral last week – she got over 105, 000 visitors and a tweet from Jamie Oliver!

    With permission from teachers, she photographed her £2 school lunches and   wrote about them, posting pictures online every day and added a rating under   her “Food-o-meter”.

    An example of one of her comments was: “The pizza was alright, but I’d have enjoyed imore than one croquet. I’m a growing kid and I need to...

  • 0 comments 354 reads
    Posted on 2012-05-10

    Customers who smile get better service! Well, that’s definitely the case if you go to a brand new vending machine that gives you a free ice cream when you smile at it!  This innovative use of facial recognition technology from customer experience company SapientNitro and ice cream makers Unilever is our latest example of 3D Thinking (Number #10 in our search for 100 Examples Of 3D Thinking)

  • 1 comments 472 reads
    Posted on 2012-05-08

    More and more businesses are using social media as a channel for their customer service processes, and it’s growing! According to a new report from Sword Ciboodle, a customer service provider, and thinkJar, a customer service consulting firm, 75% of the businesses that took part in a recent study said that they were using social media outlets in one way or another. Of those, 59% of them have adopted Twitter and 60% have...

  • 0 comments 340 reads
    Posted on 2012-04-27

    Here’s a great way to create customer delight for pizza lovers – It’s the latest 3D example in our search for 100 Examples Of 3D Thinking and combines solving a common customer ’problem’ with the use of technology to become ‘easy to buy from’! The result? It’s the emergency panic fridge magnet that when pressed automatically orders your favourite pizza to be delivered from your local pizza restaurant!!!!

    The VIP Pizza Magnet is an innovation from the Red Tomato Pizza company in Dubai! It’s easy to set up – You simply link it to Bluetooth and enter your favourite pizza recipe on the website, along with your address and details, and every time you press the button, a fresh pizza gets delivered to your door!

    Watch this short video...

  • 0 comments 334 reads
    Posted on 2012-04-27

    Word Of Mouth is still the most powerful form of marketing! That’s the conclusion from this graphic below that I saw on the Social Fresh website. It highlights that 92% of customers trust recommendations from people they know and 70% trust consumer opinions posted online. That compares to around 40% for most forms of ‘advertising’…..


    It”s clear that people are questioning and challenging a lot of ‘advertising’ these days – they simply ‘don’...

  • 0 comments 167 reads
    Posted on 2012-04-24

    Nearly 40% of workers have stayed back at the office to impress their boss! Over a quarter (26%) say they consistently work longer days than are actually needed to do their job effectively. That’s according to a new report by officebroker.com.

    In other words, lots of people are simply putting the hours in because they think it’s what they should be doing! (The reality is that many aren’t doing much in those ‘extra’ hours!)

    Apparently employees were found to be most likely to stay longer at work when a pay review was imminent, a new boss had been appointed or redundancies had been announced. It’s not particularly surprising, but it does reinforce the ‘myth’ in many organisations that ‘working long hours’ is the key, and lots of them seem to reinforce and even ‘reward’ this!

    I believe that forward thinking...

  • 0 comments 294 reads
    Posted on 2012-04-20

    Although we’re in the ‘digital age’, when it comes to customer service, many of us in business still want to deal ‘face to face’ with others, particularly in the financial services sector! According to a new report from Bibby Financial Services, 76% of business owners prefer to deal ‘face to face’ when it comes to discussing financial matters with an independent financial adviser, accountant or bank manager.

    Although one in four of the UK businesses surveyed said they use the internet to look for financial information, the vast majority (76%) said they would prefer the ‘face to face’ experience.

    Interestingly, things do vary by region. Here in Yorkshire, almost half (49%) of business owners said they would prefer to look online for support than meet with the local business adviser, whereas in Wales 79% and in Scotland 69% said they seek out their...

  • 0 comments 334 reads
    Posted on 2012-04-18

    I got an email through today from a company promoting their CRM software solution. It extols the virtues of Customer Relationship Management and explains that CRM is……. a business philosophy involving identifying, understanding and better providing for your customers, while building a relationship with each customer to improve customer satisfaction and maximise profits. It’s about understanding, anticipating and responding to customers’ needs.

    It goes on to say that ….. to manage the relationship with the customer a business needs to collect the right information about its customers and organise that information for proper analysis and action. It needs to keep that information up-to-date, make it accessible to employees, and provide the knowhow for employees to convert that data into products better matched to customers’ needs.

    Apparently their product will do exactly that, which all sounds great and very much worth...

  • 0 comments 857 reads
    Posted on 2012-04-03

    Customer service has become an increasingly important factor in competitive differerentiation, and is set to continue to do so – that’s according to new research by Sage UK.

    53% of businesses have stated that customer service has become more important over the past 12 months and crucially, 60% of the businesses who have increased revenues in the past six months stated that going the extra mile in customer service was more important than ever.

    Going the extra mile...