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Editor's Picks

Editor's Picks Transportation / Travel / Leisure

Stop Cutting Prices! Retain Customers with Four Types of Experiential Value
Jim Barnes
Now is no time to skimp on what we offer the customer. Impress and retain customers by taking a more creative approach to value creation.
Leading By Example: How the Travel Sector Can Maintain Competitive Advantage
Kelly Hlavinka
Customer-Centric Planning Cleared for Takeoff at Southwest Airlines Cargo
Devereaux Patterson
Southwest Airlines Cargo sales and marketing team used a customer-centric planning process to gain executive support.
Benefit from Predictive Analytics in a Down Economy by Following Best Practices
Eric Siegel
Right Channeling Every Customer Interaction
David Lowy
Customer experience quality could cause a swing of million of dollars of revenue for large banks and retailers.
Building a B2B Purchase Experience Model in a Recession
Sampson Lee
The Soft Bulletin: When it Comes to Soft Benefits, B2B Marketers Sing a Familiar Tune
Kelly Hlavinka
What Will Campaign Management Be Like In 2020?
Elana Anderson
The Right Moves in White-Knuckle Times Can Keep Your Customers Loyal
Jill Griffin
Resist the urge to make rash decisions, take a deep breath and invest your time well.
Forget Page Views: Here's How to Get Your Most Valuable Customers Engaged With Your Web Site and Increase Your Bottom Line
John Strabley
Take a tip from one of the largest media companies and focus on providing mutual value to you and your customers.

Top 10 Authors

  1. Bob Thompson, CustomerThink Corp.
  2. Graham Hill, Customers & More
  3. Axel Schultze, Social Media Academy
  4. John I. Todor, Ph.D., The Whetstone Edge, LLC
  5. Alan See, University of Phoenix
  6. Dick Lee, High-Yield Methods
  7. Sampson Lee, G-CEM
  8. Lynn Hunsaker, ClearAction
  9. Andrew Rudin, Outside Technologies, Inc.
  10. Shaun Smith, smith+co

Top 50 Authors »

MarketPlace

Powering the New Customer-Conversation Driven Enterprise

[March 18, 10 AM PDT] With the exponential growth of the social web, enterprises need a new way to effectively collect and utilize unstructured information that can be used to drive business decisions. This webinar will discuss LARA, a new methodology to help enterprises more effectively Listen to, Analyze, Relate and Act on customer information.

Global Customer Experience Management Certification Program

[March 17-18, Paris] Learn cutting-edge CEM methods from a team of international gurus. This 2-day course applies CEM essentials, strategies and methodologies on Marketing, Sales and Services; provides a framework with relevant guiding principles and tools for designing the best experience to your customers.

Featured Links

Salesforce CRM

The leader in customer relationship management and cloud computing.

CEM Training and Certification

Patent-pending methodologies combine the art and science of Customer Experience Management.

On-Demand CRM Software

Use RightNow solutions to create the best possible customer experience while reducing costs.

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