MarketPlace

Customer Feedback Innovation: Integrating Structured and Unstructured Data to Drive Customer Satisfaction Improvements

[Sept. 9, 10-11 a.m. PDT] Instead of the multiple disparate approaches of the past, companies can now analyze and report on multiple surveys, using structured and unstructured data simultaneously. Learn how Nicor improved customer experience and raised satisfaction scores by leveraging customer insights along with the right strategies and action planning.

eMetrics Marketing Optimization Summit

[Oct. 3-7, Washington, D.C.] Marketing executives, managers, and business intelligence experts have been meeting at the eMetrics Marketing Optimization Summit since 2002 to learn how to increase their return on online investments. The international conference series is recognized as the premier event for optimizing online marketing value.

Customer Experience Management (CEM) Certification Program

[Oct. 5-7, Scottsdale; Nov. 15-16, London] Innovate, Differentiate, Execute–Learn how from the leaders who did it. Packed with 200 templates, tools and fast affordable ideas, this 2-day workshop is your path to execution. Money Back Guarantee.

Sales Edge Summit: Engaging Customer 2.0

[Oct. 5-7, 9 a.m. - 12 p.m. PDT daily] This virtual Summit features thought leaders from the Founders Council of CustomerThink's SalesEdgeOne community. Learn how to sell more to buyers empowered by the Social Web. Engage with sales experts in nine interactive sessions covering sales strategy, processes and collaboration. All attendees eligible to win an iPad!

Global Customer Experience Management Certification Program

[Oct. 6-7, Barcelona] Learn cutting-edge CEM methods from a team of international gurus. This 2-day course applies CEM essentials, strategies and methodologies on Marketing, Sales and Services; provides a framework with relevant guiding principles and tools for designing the best experience to your customers.

Canada's Customer Experience Strategy Forum

[Oct. 18, Toronto] Complete strategic framework, practical ideas and case studies from Canada Post and Capital One. Come learn from the professionals who delivered measurable results. Network with professionals, learn the secrets, get templates and checklists. Limited seating, so register today!

Lessons in Loyalty: How Southwest Airlines Does It - An Insider's Point of View

Southwest Airlines recognized long ago that they were in the customer service industry, they just happened to fly airplanes. They built and maintained one of the most faithful customer bases in existence today. Read this white paper to discover how to boost the level of customer loyalty in your organization.

Enabling the Buyer's Journey: Two Visionaries Discuss How to Help Buyers Buy

Are you closing all the sales you deserve to close? Are you seeking new sales skills to help influence the buyer's decision making? How are you reconfiguring your sales efforts to incorporate the needs of the new buyers? Learn how to align your sales skills with the journey of today's buyer.

Empower Mobile Salesforce.com Users to Close More Deals

The economy may be recovering, but is your sales force prepared to capitalize on increased demand? Learn how to empower on-the-go sales reps with innovative mobile sales tools and electronic signature solutions to increase sales productivity.

Social Media Customer Service: Show Me the Money (or the Gold)

Hundreds of millions of engaged consumers have flocked to social media sites, with companies rushing to mine this new opportunity. Learn how the winners have approached this early "gold rush" by incorporating social media in cross-channel conversations, using social media analytics and engaging customers.

Social Business Executive Summit: How to Win in the Social Economy

This virtual Summit featured thought leaders in Social CRM, Enterprise 2.0 and Social Media Marketing. View recordings and download slides from six sessions on social business strategy, customer communities, employee collaboration... and how social computing will transform marketing, sales and customer service. Recorded May 25-27, 2010. Sponsored by InsideView, Genesys, Jive, Marketo and RightNow.

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