G-CEM to Conduct the 27th Global CEM Certification Program in Barcelona, Spain

Global Customer Experience Management (CEM) Certification Program is designed and co-delivered by 15 G-CEM International Partners from North America, Europe and Asia. Endorsed by 9 leading authorities from different continents, the program has proven success for its international track record, rich content and the complementary expertise offered by different trainers. Since 2006, the program was successfully held for 26 times and has drawn hundreds of attendees from 44 countries across B2B and B2C industries.

Being the only Global CEM Certification Program continuously run in major cities of the world including, Copenhagen, London, Paris, Amsterdam, Dubai, Hong Kong, Shanghai, Singapore, San Francisco, and Johannesbury, the next stop will be in Barcelona, Spain on October 6-7, 2010.

What You Will Learn

The 2-day program covers CEM essentials, provides you a framework with relevant guiding principles and tools for designing the best experience to your target customers. The attendees will be equipped with knowledge that can be immediately applied to their business and real-life work environment.

Who Should Attend

Anyone who has management or functional responsibilities to deal with customers will benefit from the course. In particular, you will likely be:
* Department Heads of Marketing, Services, CRM, Customer Experience or Sales
* Director/ VP / GM of customer management related units
* Management Executives who take charge of corporate strategy planning and customer management development
* Business Owner who sees CEM a critical differentiator for their business

Voice of Attendees

“Refreshing to learn new dimensions and aspects which turn conventional thinking around.”
Online Business Development Manager
Cathay Pacific Airways (Hong Kong)

“This program was an eye-opener for me and 25 consultants that were trained and certified.”
Founding Partner
TOTE-M (The Netherlands)

“I can clearly see how to start and run my CEM program.”
Project Lead CRM
GE Money Bank (Norway)

“Absolutely professional. Great application of theory into practice.”
Provincial Service Manager
First National Bank (South Africa)

“Very well experienced speaker, ideal balance of theoretical modules and practical use of cases.”
Director, Visitor Marketing
Messe Frankfurt Exhibition GmbH (Germany)

“Emotion Curve is very practical and useful to apply!”
Marketing Manager
Vhi Healthcare (Ireland)

“The biggest “aha!” was the Emotion Curve - Pleasure-Pain Gaps - and that you don’t need to “fix” each & every touchpoint. I can see how it can be practiced by my clients!”
Managing Director
Dentsuindio Inc. (Philippines)

“This course helps me to sell the CEM project to executives.”
Customer Requirement Manager
Trend Micro (United States)

“It was terrific and invigorating to learn new concepts and tools."
Director, Customer Experience
Symantec Corporation (United States)

Visit http://www.cemcertification.org/customerthink for further details of the program.

About the Program Organizer
Global Customer Experience Management Organization (G-CEM) helps companies to create effective customer experience. Our patent-pending methodologies combine the art and science of CEM in assessing and delivering branded and total customer experience (TCE). G-CEM International Partners are located in Europe, Asia, and North America. Our services include TCE Evaluation and CEM Certification. Visit us: http://www.cemcertification.org or http://www.g-cem.org