BURLINGAME, Calif. (PRWEB); Jan. 20, 2011 — CustomerThink (www.customerthink.com), the world’s largest online community focused on Customer-centric Business Management (CBM), has named new Advisory Board members. Jack Dean of FASTpartners®, Lynn Hunsaker of ClearAction and Jacob Morgan of Chess Media Group are beginning one-year terms to support CustomerThink’s efforts in sales performance, customer experience, and social business, respectively.
CustomerThink covers a broad array of topics related to customer-centric business strategy and execution. Advisory Board members provide input to CustomerThink’s editorial agenda, programs and community design. Each Advisor is aligned with one of CustomerThink’s specialized communities, focused on a major content category.
CustomerThink is pleased to announce that following additions to its Advisory Board:
- Jack Dean, co-founder of FASTpartners® (www.fastpartners.com), will be aligned with www.SalesEdgeOne.com, a community dedicated to increasing sales performance in the era of Customer 2.0. Dean has extensive experience working with sales professionals in his previous roles as a Fortune500 CFO and as an independent consultant for a major sales training company. His company, FASTpartners LLC, is dedicated to financial acumen sales training and consulting, to help sales people respond to the new realities of a post-financial crisis economy. Dean’s post “Why Executives Don’t Respond To Solution Selling” (http://bit.ly/fvwdvv) was selected as one of CustomerThink’s Top 10 Posts of 2010.
- Lynn Hunsaker, founder of ClearAction (www.clearaction.biz), will be aligned with www.CustomerExperienceOne.com, a community focused on how to make customer experiences a competitive advantage. As head of ClearAction, she consults with companies to improve enterprise-wide customer-centricity and customer experience innovation. Hunsaker has led company-wide customer experience initiatives since 1989 in roles such as Head of Corporate Quality, Director of Marketing, Voice of the Customer Manager, and Customer Satisfaction Improvement Manager at Fortune 250 companies. Hunsaker has also written three CEM handbooks and was a CustomerThink Top 10 Author in Customer Experience in 2010.
- Jacob Morgan, co-founder of Chess Media Group (www.chessmediagroup.com), will be aligned with www.SocialBusinessOne.com, a community concerned with the profitable use of social media to engage with customers (Social CRM) and employees (Enterprise 2.0). He leads social business strategy at his firm, which helps companies understand the business value of employee, partner, and customer collaboration. Morgan blogs at www.jmorganmarketing.com and is co-author of “Twittfaced,” a social media 101 book for business. In 2010, Morgan was a CustomerThink Top 10 Author in Social Business.
As the global economy recovers, business leaders are looking for the best insights to innovate, increase performance and drive long-term customer and employee loyalty. Commenting on these announcement, CustomerThink founder/CEO Bob Thompson said, “With the help of Jack Dean, Lynn Hunsaker and Jacob Morgan as Advisors, I’m confident that CustomerThink will continue to help executives understand how to create a successful customer-centric business in today’s world of empowered customers.”
For more information, please visit www.customerthink.com/advisory_board.
About CustomerThink
CustomerThink is a global online community of business leaders striving to develop and execute profitable customer-centric business strategies. Major areas of coverage include Customer Relationship Management (CRM), Customer Experience Management (CRM) and Social Business (Social CRM and Enterprise 2.0). The site was launched in 2000 (as CRMGuru.com) by Bob Thompson, CEO of CustomerThink Corp, and then renamed to CustomerThink in 2007. CustomerThink currently serves over 80,000 visitors per month and is ranked 30,000 on Alexa. For more information, please visit www.customerthink.com.
Media Contact:
Bob Thompson
(650) 343-8529
