Forum Categories

Forum	Topics	Posts	Last post
About the CustomerThink Community Questions and comments about the CustomerThink community.
Suggestions for the Community Do you have ideas on how we can improve CustomerThink?	2	24	4 years 15 weeks ago by bob_thompson
About the Forum Forum news and suggestions for improvement.
New Forum Launched News about the new CustomerThink forum.	4	4	3 years 49 weeks ago by famulla
Forum Suggestions Tell us how we can improve the CustomerThink forum.	0	0	n/a
Leadership This is the place to discuss matters specific to a position or department: CEOs and top-level strategy; chief marketing officers; chief sales officers; chief service officers; chief information officers and technology; and chief customer officers.
Role: CEO Discuss the CEO's role in the organization.	16	32	4 years 11 weeks ago by gwynne_young
Role: Marketing Discuss marketing's role in the organization.	44	66	1 year 37 weeks ago by chrisadam
Role: Sales Discuss the role of sales in the organization.	28	36	1 year 7 weeks ago by Guest (not verified)
Role: Service Discuss the relationship of service to the organization and how to create the best service department.	28	50	3 years 2 weeks ago by Guest
Role: Technology Discuss the role of technology in the organization.	10	14	3 years 19 weeks ago by Guest
Role: CRM Discuss the role of the person whose job it is to act on the customer's behalf.	10	24	2 years 23 weeks ago by Ben Lloyd (not verified)
Best Practices This is the place to discuss best practices related to some specific areas of customer management. If you'd like to add a topic, let us know by emailing editor@customerthink.com.
Best Practices: Contact Center Discuss what you need to establish the best possible contact center, managing interaction channels as a strategic asset, not just a cost center and delivering experiences that build customer loyalty.	24	54	1 year 27 weeks ago by Hank Groman (not verified)
Best Practices: Customer Experience Management Discuss one of the newest approaches to customer management: managing customer interactions to delivere truly valued experiences that build brand equity.	22	56	1 year 31 weeks ago by Michaelester
Best Practices: Customer Information Architecture Discuss how to implement the right infrastructure, including customer data management, service-oriented architecture and customer data integration.	4	4	4 years 13 weeks ago by Guest
Best Practices: Customer Intelligence Discuss using customer information as a strategic asset, both for long-term relationship building and optimizing real-time interactions.	14	48	1 year 32 weeks ago by Rajesh Agrawal (not verified)
Best Practices: Customer Loyalty Management Discuss what drives loyal customer attitudes and behaviors—and the programs you need to improve loyalty.	40	72	1 year 6 days ago by Rahul (not verified)
Best Practices: Customer Management Education Discuss enriching your knowledge of customer management, including beginning education, certification and collegiate courses and texts.	14	14	4 years 23 weeks ago by Prashant Choudhari
Best Practices: Performance Management Discuss how you use business and customer intelligence to monitor your organization's health.	4	4	3 years 27 weeks ago by cathy_allington
Best Practices: Small and Medium Business Discuss customer-centric concepts in organizations of up to 1,000 employees.	36	68	1 year 32 weeks ago by DanielK
Best Practices: Social Media Discuss blogs and other forms of social networking, wikis, RSS feeds and other aspects of the new online frontier.	14	24	1 year 50 weeks ago by Guest
Best Practices: Voice of Customer Discuss how you make sure your customers' views are heard and what you do with that information. Include Enterprise Feedback Management.	4	4	4 years 34 weeks ago by gwynne_young
Best Practices: Web Analytics Discuss how you gauge the behavior of visitors to your web site.	2	2	7 years 16 weeks ago by gwynne_young
SMART Planning Use the letters S-M-A-R-T to discuss the basic elements of customer management: strategy, metrics; organization alignment; processes; and technology.
SMART: Strategy Discuss how organizations should approach customer management.	42	44	3 years 35 weeks ago by francis_buttle
SMART: Metrics Discuss how to gauge the success of your customer management strategy.	40	44	2 years 19 weeks ago by David McNab, CA (not verified)
SMART: Alignment Discuss how to make sure all the different parts of the organization work together toward one goal.	22	22	4 years 14 weeks ago by gwynne_young
SMART: Redesign Discuss reconfiguring your organization to fit a new strategy.	10	26	4 years 16 weeks ago by azell
SMART: Technology Discuss how technology can help you reach your customer management goals.	62	74	38 weeks 4 days ago by Vaibhav (not verified)
Industry Discuss customer management as it relates to a specific industry.
Industry: Advertising, Media and Public Relations Discuss customer management as it applies to the advertising, media or public relations industries.	2	12	2 years 49 weeks ago by lior_arussy
Industry: Agriculture and Construction Discuss customer management in the agriculture and construction industries.	0	0	n/a
Industry: Broadcast and Other Communications Discuss customer management in broadcasting and other communications industries.	2	4	46 weeks 5 days ago by Guest (not verified)
Industry: Business and Legal Services Discuss customer management in the business and legal services industries.	2	2	4 years 30 weeks ago by Ainsley Kac
Industry: Education Discuss customer management in education, and how customer management is taught.	0	0	n/a
Industry: Fast-Moving Consumer Goods Discuss customer management in the fast-moving consumer goods industry.	2	2	4 years 45 weeks ago by chitnis
Industry: Financial Services Discuss customer management of financial services.	10	10	3 years 6 weeks ago by greenbelt01
Industry: Government and Public Sector Discuss customer management in government and other public arenas.	4	4	6 years 25 weeks ago by gwynne_young
Industry: Healthcare Services Discuss customer management in healthcare.	4	4	7 years 16 weeks ago by gwynne_young
Industry: High-Tech Consulting and Services Discuss customer management in high-tech consulting and services.	0	0	n/a
Industry: High-Tech Products and Systems Discuss customer management in high-tech products and systems.	4	4	3 years 15 weeks ago by scott_santucci
Industry: Hospitality and Entertainment Discuss customer management in hospitality and entertainment.	2	2	8 years 8 weeks ago by gwynne_young
Industry: Manufacturing (Non High-Tech) Discuss customer management in manufacturing.	2	2	8 years 12 weeks ago by gwynne_young
Industry: Non-Profit and Associations Discuss customer management in the non-profit field.	6	12	4 years 21 weeks ago by Guest
Industry: Pharmaceutical Discuss customer management in the pharmaceutical field.	4	8	4 years 27 weeks ago by graham_hill
Industry: Printing and Publishing Discuss customer management in the printing and publishing industries.	0	0	n/a
Industry: Retail Sales Discuss customer management in all aspects of the retail industry.	18	64	1 year 4 weeks ago by Guest (not verified)
Industry: Telecommunications Discuss customer management in telecommunications.	6	22	1 year 44 weeks ago by Ambrose (not verified)
Industry: Transportation, Travel and Leisure Discuss customer management in transportation, travel and leisure.	22	32	2 years 23 weeks ago by rohini varma (not verified)
Industry: Utilities and Energy Discuss customer management in utilities and energy.	0	0	n/a
Industry: Wholesale Distribution Discuss customer management in the wholesale arena.	0	0	n/a

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