- Computers / Technology
- Private
- 50-99 employees
- 2006
Contact Information
1710 S. Amphlett Blvd., Suite 340San Mateo CA 94402
650.655.4830
Marketo
Business Overview
Marketo is the leading provider of sophisticated yet easy marketing software that helps B2B marketing professionals drive revenue and improve marketing accountability. Marketo’s enterprise and mid-market customers span B2B industries such as technology, financial services, life science, health care, telecom, insurance, and publishing.
Solutions Overview
Marketo provides all the rich functionality marketers need to create, automate, and measure demand generation campaigns, such as email marketing, landing page optimization, and A/B testing. And once you generate these leads, Marketo enables you to manage them intelligently with lead nurturing, scoring, de-duplication, integration with CRM, and more.
Types of solutions offered
- Software-as-a-Service
- Professional Services
All Content from Marketo
| Title | Type | Date |
|---|---|---|
| Creating Content that Sells: A Guide for Demand Generation | White Paper | 2010-09-27 |
| Marketing Forecasting: The Hidden Secret of Today's Most Accountable CMOs | White Paper | 2010-06-15 |
| The New Secret Sauce to Demand Generation | On-Demand Webcast | 2010-06-15 |
| The New Revenue Engine—An Inside Look At Improving Efficiency & Effectiveness | White Paper | 2010-04-12 |
| The Definitive Guide to B2B Social Media | White Paper | 2010-04-12 |
| Three Key Steps to B2B Marketing Optimization | White Paper | 2010-01-19 |
| The Definitive Guide to Lead Nurturing | White Paper | 2009-09-08 |
| Buying and Using Marketing Automation Systems | On-Demand Webcast | 2009-01-29 |
| Optimizing B2B Email Marketing for Lead Generation | On-Demand Webcast | 2009-01-29 |
| Supercharge Your Demand Generation with Personalization | On-Demand Webcast | 2008-10-20 |
MarketPlace
Drive customer loyalty, empower support teams, and reduce costs. Get social.
[Feb 22] Guest speakers from Forrester Research, Allscripts, and CustomerThink will discuss market trends and research on social customer service strategies, as well as proven tactics from the trenches. Join the live webcast on Feb 22 at 10am Pacific (1pm EST).
Global Customer Experience Management (CEM) Certification Program
[March 13-14, Paris] An internationally recognized program with proven track record of success - being run for 33 times in 13 cities with attendees from 50 countries, the program is developed based on the U.S. patent-pending Branded CEM Method which aims to drive customer loyalty and brand differentiation with quantifiable business results. Limited offer: USD300 early bird discount.
10 Steps to a Single Customer View
Linking customer data across department databases and business units improves business intelligence, customer profiling, and customer management. This paper outlines 10 steps to improve the quality of customer contact data, including physical mail, email, and telephone information.
Featured Links
|
The leader in customer relationship management and cloud computing. |
Strategic Roadmap for Digital Marketing Free e-book (no reg required). 15 articles by digital marketing thought leaders. |
CEM Training and Certification Patent-pending methodologies combine the art and science of Customer Experience Management. |
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Featured Resources
New Syndicated Blogs
Top 10 Authors of 2011
- Stan Phelps, Synergy Events
- Dave Brock, Partners In EXCELLENCE
- Nick Stamoulis, Brick Marketing
- Cheryl Hanna, Service Untitled
- Matt Heinz, Heinz Marketing Inc
- Bob Thompson, CustomerThink Corp.
- Maz Iqbal, Dynamica Consulting Group
- Bob Apollo, Inflexion-Point
- Jacob Morgan, Chess Media Group
- Jesse Noyes, Eloqua
