Login or Join
Nov. 25, 2009

What is thing thing called, Love? or CRM??

cathy_allington

What is thing thing called, Love? or CRM??

comment count 0 comments | 686 reads
Posted by Cathy Allington on Nov 25, 2009

"CRM" is increasingly becoming a functionality which businesses seek. They STILL have little or no understanding as to what CRM means.
There is, however, an increasing recognitiopn by SME's of the potential value of the "database".
They have this "nagging feeling", that if they did something with this, it would be a good thing.

That is the general understanding of CRM.

So let's take a scenario where you - beacause you consult in CRM - have been lucky enough to gain a new client - you may or may not have sold or implemented the software,

What is the first thing you are going to recommend to your new client, so that theyhave a chance of maximising their CRM initiatives?



0
No votes yet
 
Cathy Allington
Cathy Allington is managing director of You Grow Pty Ltd., an international CRM company with simple but powerful CRM tools to allow small businesses to use the customer information they already have in their existing accounting or point-of-sales systems to grow their business by communicating with clients and prospects.
About Cathy Allington   |   Follow on:
  • RSS
Categories:
0 comments »

Post new comment

The content of this field is kept private and will not be shown publicly.
 
  • Allowed HTML tags: <a> <br> <img> <em> <i> <b> <u> <hr><strong> <table> <tr> <td> <th><ul> <ol> <li> </li><font><blockquote><sup> <colspan> <rowspan>
  • Lines and paragraphs break automatically.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Images can be added to this post.
  • You can use BBCode tags in the text, URLs will automatically be converted to links.

More information about formatting options

CAPTCHA
Are you human? (This question helps prevent automated spam submissions.)

MarketPlace

Powering the New Customer-Conversation Driven Enterprise

[March 18, 10 AM PDT] With the exponential growth of the social web, enterprises need a new way to effectively collect and utilize unstructured information that can be used to drive business decisions. This webinar will discuss LARA, a new methodology to help enterprises more effectively Listen to, Analyze, Relate and Act on customer information.

Global Customer Experience Management Certification Program

[March 17-18, Paris] Learn cutting-edge CEM methods from a team of international gurus. This 2-day course applies CEM essentials, strategies and methodologies on Marketing, Sales and Services; provides a framework with relevant guiding principles and tools for designing the best experience to your customers.

Featured Links

Salesforce CRM

The leader in customer relationship management and cloud computing.

CEM Training and Certification

Patent-pending methodologies combine the art and science of Customer Experience Management.

On-Demand CRM Software

Use RightNow solutions to create the best possible customer experience while reducing costs.

Get your event or resource listed in the MarketPlace, reaching 300,000 business leaders monthly.
For more information, contact CustomerThink advertising sales.