The worlds best in-flight experiences revealed

Posted by Colin Shaw on September 30, 2010

0 comments | 1224 reads

I travel across the pond a lot and I know the in-flight experience is where airlines can win or lose on their customer experince.

The Airline Passenger Experience Association’s (APEX) announced their annual Passenger Choice Awards and awarded both Virgin America and V Australia for providing the “Best Overall Passenger Experience”, in the large and small airline categories respectively. I know that Virgin America can sometimes be that little bit more pricy than competitors but are customers willing to pay this premium for a better customer experience?

What’s the best inflight experience you’ve ever had? Do you pay a premium for a better customer experience?

Here is the full list of winners:

Best Overall Passenger Experience (UP TO 25 IFE EQUIPPED IN FLEET) V Australia

Best Overall Passenger Experience (Over 25 IFE EQUIPPED IN FLEET) Virgin America

Best in Region: Europe British Airways

Best in Region: Asia and Australasia Singapore Airlines, Ltd

Best in Region: Americas Virgin America

Best in Region: Middle East Emirates

Best Inflight Publication TAM Airlines

Best IFE User Interface V Australia

Best Inflight Connectivity & Communications Virgin America

Best Inflight Video Air New Zealand

Best Cabin Ambiance JetBlue Airways

Best Ground Experience Virgin America

Read the original article from the Independent here

Photo courtesy of Sarah_Ackerman

Colin Shaw

Colin Shaw is founder & CEO of Beyond Philosophy, one of world's first organizations devoted to customer experience. Colin is a best-selling international author of four best-selling books. Beyond Philosophy has a proven track record in helping organizations improve their Customer Experience through providing consulting, specialised research & training services from Atlanta, Georgia and London, England.

About Colin Shaw |
Connect:

Categories:

Customer Experience

1224 reads
Print
Email

0 comments »

Post new comment

Your name: *

E-mail: *

The content of this field is kept private and will not be shown publicly.

Homepage:

Subject:

Comment: *

Input format

Filtered HTML

Allowed HTML tags: <a> <img> <hr> <table> <tr> <td> <th><ul> <ol> <li> </li><blockquote> <colspan> <rowspan><object>
Lines and paragraphs break automatically.
Web page addresses and e-mail addresses turn into links automatically.
Images can be added to this post.

Post

Lines and paragraphs break automatically.
Web page addresses and e-mail addresses turn into links automatically.
Images can be added to this post.

More information about formatting options

Notify me when new comments are posted

All comments

Replies to my comment

CAPTCHA

This question is for testing whether you are a human visitor and to prevent automated spam submissions.

What code is in the image?: *

Enter the characters shown in the image.

MarketPlace

Global Customer Experience Management (CEM) Certification Program

[May 30-31, Frankfurt; July 25-26, Hong Kong] An internationally recognized program with proven track record of success - being run for 34 times in 13 cities with attendees from 50 countries, the program is developed based on the U.S. patent-pending Branded CEM Method which aims to drive customer loyalty and brand differentiation with quantifiable business results. Limited offer: USD300 early bird discount.

Join us on May 29th in New York City. Stuart Ryder, SVP, Mobile Research Lead for Ipsos IOTX & Roxana Strohmenger, a leading Forrester analyst, will be in attendance to share best practices and new trends in mobile market research.

[June 12, Sir Francis Drake Hotel] Gregson Siu, Vice President, Ariba Business Operations, Ariba and Bob Thompson, CustomerThink, will be in attendance to share best practices, new trends and latest research to help you develop your customer experience program.

Social Networking and sCRM International Congress in Colombia

[June 25-26, Bogota] Thirteen international thought leaders will present, from different perspectives, the trends, the uses, and the magic - as well as the reality - of Social Networking and how it impacts the way customers are doing/will do business.

Driving ROI With VoC

Walker has identified multiple ways to measure ROI – there is not a one-size-fits-all solution. This paper will address each and conclude with some recommendations to help B-to-B practitioners evaluate which ROI approach will work best for their particular business need.