Des Walsh

Sheila Scarborough on Drag Racing, the Navy, Social Media and Tourism

comments 0 comments  |  1671 reads

Conversation with Sheila Scarborough, co-Founder of Tourism Currents

My guest on my Des Walsh & Friends show on BlogTalkRadio a couple of weeks ago, Sheila Scarborough counts among her many achievements the establishment last year of Tourism Currents.

 Kerry Howell Photography

Tourism Currents is a membership site which provides a range of information and education, with a focus on social media, for people involved in destination marketing.

Sheila’s co-founder of Tourism Currents is Becky McCray, my good friend from Oklahoma, who was the first guest on my show.

In our wide-ranging conversation, Sheila shared fascinating experiences and insights, including:

  • Her 23 year career in the US Navy, on board various ships, and in far flung places such as Japan and the Netherlands
  • Why she likes the decisiveness of drag racing
  • Her decision, on leaving the Navy, to combine her love of writing and love of travel – and do that as a business
  • Starting blogging in 2006 with the BootsnAll Family Travel Guide blog
  • Great examples of how people with responsibility for attracting people to unique local destinations can tap into people’s desire for unique experiences
  • Her vision for Tourism Currents

I recommend this podcast especially for anyone with an interest in tourism and ways of attracting people to local destinations.

[If the player above does not appear, use this link to hear the recording.]


Republished with author's permission from original post by Des Walsh.

Des Walsh

Des Walsh is a social media strategist, business coach, author and international speaker. He is passionate about sharing his understanding of the benefits of social media in a way that makes good sense for business.
Categories:
0
No votes yet
 

0 comments »

Post new comment

The content of this field is kept private and will not be shown publicly.
CAPTCHA

No spam permitted! Moderator reviews ALL content before publication to ensure compliance with the CustomerThink terms of use.

To block automated spam submissions, please answer this question.

Image CAPTCHA
Enter the characters shown in the image.

MarketPlace

Drive customer loyalty, empower support teams, and reduce costs. Get social.

[Feb 22] Guest speakers from Forrester Research, Allscripts, and CustomerThink will discuss market trends and research on social customer service strategies, as well as proven tactics from the trenches. Join the live webcast on Feb 22 at 10am Pacific (1pm EST).

Global Customer Experience Management (CEM) Certification Program

[March 13-14, Paris] An internationally recognized program with proven track record of success - being run for 33 times in 13 cities with attendees from 50 countries, the program is developed based on the U.S. patent-pending Branded CEM Method which aims to drive customer loyalty and brand differentiation with quantifiable business results. Limited offer: USD300 early bird discount.

10 Steps to a Single Customer View

Linking customer data across department databases and business units improves business intelligence, customer profiling, and customer management. This paper outlines 10 steps to improve the quality of customer contact data, including physical mail, email, and telephone information.

Featured Links

Salesforce CRM

The leader in customer relationship management and cloud computing.

Strategic Roadmap for Digital Marketing

Free e-book (no reg required). 15 articles by digital marketing thought leaders.

CEM Training and Certification

Patent-pending methodologies combine the art and science of Customer Experience Management.

Get your event or resource listed in the MarketPlace, reaching 200,000 business leaders monthly.
For more information, contact CustomerThink advertising sales.