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Jul. 30, 2010

SAP’s Growth Strategy: Mobile, On-Demand and Analytics

hkotadia

SAP’s Growth Strategy: Mobile, On-Demand and Analytics

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Posted by Harish Kotadia, Ph.D. on Jul 30, 2010

Watch SAP Co-CEO Bill McDermott detail his company’s organic growth strategy that includes focus on:

  • Business Applications that drive industry
  • On-Demand/Cloud computing
  • In-memory technology
  • Analytics, and
  • Mobile

This is a great growth strategy, but it is equally important for large Enterprise Applications firms such as SAP and Oracle to incorporate in their offering technological tools that foster collaboration, not only within the enterprise (among employees), but outside the enterprise too (between employees and customers/suppliers).

Benefits of effective collaboration in driving down costs, improving productivity and employee engagement/morale cannot be emphasized enough. And in current economic climate where sales growth is hard to come by, higher productivity is the magic mantra. Collaboration among employees, customers and suppliers is the key that can deliver higher productivity organizations have been aiming for.

What do you think about SAP’s Growth Strategy? Shouldn’t Enterprise Applications firms such as SAPand Oracle incorporate in their offering technological tools that foster collaboration? Please do share your thoughts:



Republished with author's permission from original post by Harish Kotadia, Ph.D. .

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Harish Kotadia, Ph.D.
Harish Kotadia, Ph.D. is an award winning CRM Project Manager passionate about Social CRM, Enterprise 2.0, Cloud Computing, SaaS, Analytics from Dallas, Texas, USA.
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