Ingersoll Rand Puts Customers First Using Outcome-Driven Innovation

Posted by Chris Lawer on March 13, 2010

0 comments | 1053 reads

To the casual observer, Ingersoll Rand's new R-Series rotary screw air compressors and C-Series centrifugal air compressors seem typical of new product introductions. A list of attributes includes improved reliability, efficiency and productivity. But in fact, these products mark a new chapter in product development for the company's Industrial Technologies Sector as it applies Outcome-Driven Innovation to develop products that help solve customers' needs.

Continue reading the rest of this Industry Week article.....

Republished with author's permission from original post by Chris Lawer.

Chris Lawer

I lead Strategyn UK and work with global companies to help them become successful customer-centred innovators. My team has identified numerous high-value, pre-concept market opportunities and created growth plans that work. Find us at http://www.strategyn.co.uk I also lead ZinC - a healthcare technology opportunity, innovation and growth strategy consultancy. We have tailored customer-centered innovation theory, methods and processes for healthcare markets. Find us at Http://www.zinc-healthcare.com

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