Guide to Understanding Social CRM, Now Embedable and Shareable on Slideshare!

Posted by Jacob Morgan on July 10, 2010

0 comments | 1556 reads

For those of you that haven’t read the Guide to Understanding Social CRM, it’s a whitepaper that Chess Media Group put out in collaboration with Mitch Lieberman. The purpose of the document is to help organizations and brands understand what Social CRM is and why it is so important.

We had this document stashed away on our Chess Media Group site which is where you had to go to access it but after a lot of requests we decided to open up in a much more public way by uploading it to slideshare and making it embeddable and sharable, so there you go

Here it is and thanks for your feedback, hope this makes it easier for all of you to read and share!

Republished with author's permission from original post by Jacob Morgan.

Jacob Morgan

Jacob Morgan is the Principal of Chess Media Group, a social business consultancy that works with clients on developing internal and external social business strategies. Jacob is also the co-author of Twittfaced, a social media 101 book for business, and authors a top ranked AdAge blog on Enterprise 2.0 and Social Business.

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