Stan Phelps

Dubai gets the gold standard in the Purple Goldfish Project

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The Emirates Palace boast a little extra that has the Midas Touch

#516 in the Purple Goldfish Project is taken from a post by Miles Bennett on the blog ‘Baller Status’.

Here is an excerpt:

Gold to Go

“Talk about stuntin’ … what if you could hit the ATM for gold bars? In Dubai, you can do just that.

At Abu Dhabi’s top hotel the Emirates Palace, they are upping the ante in the race for Gulf luxury by the addition of a gold-dispensing machine.

According to reports, the Emirates Palace has just added an ATM-style kiosk machine, which offers small bars up to 10 grams or coins with customized designs.

It monitors the daily gold price and charges accordingly. All you have to do is put in your cash, and you got gold! They plan to add a credit card option at a later date.

The Associated Press reports that the idea came from German entrepreneur, Thomas Geissler, who began testing the cash-for-gold machines in his native country in 2009.

It debuted at the Dubai in May and is being billed as the first international foray for Geissler’s “Gold to Go” brand.”

Today’s Lagniappe (a little something extra) - If the Gold to Go ATM is successful in Dubai . . . then I think I’ve figured out where the second one would be welcome.  They want the Gold in Mobile, Alabama and with a dirth of leprecaun sightings, they maybe sitting on a bunch of it.  Check out this hysterical video:

HELP me catch another 474 purple goldfish for a great cause.

FISHERMEN WANTED: Click here to send me your example


Republished with author's permission from original post by Stan Phelps.

Stan Phelps

Stan Phelps is Chief Solutions Officer at Synergy Events. Synergy is an award winning experiential marketing agency specializing in the creation of signature brand experiences. Stan believes the 'longest and hardest nine inches' in marketing is the distance between the brain and the heart of your customer. He is fascinated by the concept of lagniappe and is the author of 'What's Your Purple Goldfish? How to Win Customers and Influence Word of Mouth'
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