Vandana Ahuja

162 Brands Use Social Media for Marketing

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The variety of social media delivery mechanisms is increasing in leaps and bounds-Social Networking, Corporate Blogging, Online videos, Facebook Fan pages, Widgets, Microblogging, Twittering, Second Life, YouTube and Flickr are being used for marketing, branding and consumer engagement.

In this context, Peter Kim's 162 brands using social media for marketing makes an interesting reference list.

Also worth reading:
An insider's guide to using Flickr for marketing.


Vandana Ahuja

Vandana Ahuja is a visiting faculty at India's Jaypee Institute of Information Technology, Noida, an educational initiative of the USD 75 M Jaypee Group of Companies. She was earlier a member of the IT arm of the group which she joined after brief associations with software giant NIIT and Elbee Express.
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