All Posts: Voice of Customer

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Category

Title	Date	Author	Type	Views
Everything's Fine, Why Do You Ask?	2012-05-15	Peter Leppik	Blog	43
9 Year Old Customer Provides Great Food For Thought!	2012-05-13	Andy Hanselman	Blog	409
Sorry NPS, I’m not buying (it)..	2012-05-11	Wim Rampen	Blog	790
VoC: what’s wrong with VoC and how do you get it right? (Part III)	2012-05-11	Maz Iqbal	Blog	370
Beware the Customer King	2012-05-10	Jim Signorelli	Article	901
Avoiding false metrics - the VoC edition	2012-05-09	Leslie Pagel	Blog	159
VoC: what’s wrong with VoC and how do you get it right? (Part II)	2012-05-08	Maz Iqbal	Blog	243
Five things to do right now that will drive more value from customer feedback	2012-05-07	Adam Ramshaw	Blog	756
VoC: what’s wrong with VoC and how do you get it right? (Part I)	2012-05-07	Maz Iqbal	Blog	349
Pretty Good Practice: Survey Continuously	2012-05-04	Peter Leppik	Blog	371
Voice of the Customer as a Leadership Resource	2012-05-04	Scott Thomas	Blog	223
What to Do with Free Responses?	2012-05-03	Peter Leppik	Blog	260
Customer Intelligence vs Market Intelligence	2012-05-01	Chip Bell	Blog	376
The evolution of the social media command center in Latin America #scrm	2012-04-26	Jesús Hoyos	Blog	772
Why Disney Does Not Need Mystery Shopping … But You Do	2012-04-24	David Rich	Blog	696
Asurion Publishes Customer Survey Scores on Their Website	2012-04-21	Mary Ann Markowicz	Blog	824
Why Customer Anecdotes Can Tell You As Much as Metrics	2012-04-20	Jeannie Walters	Blog	811
Big Data has Big Implications for Customer Experience Management	2012-04-17	Bob Hayes, PhD	Blog	1,740
Digging into ‘customer-centricity’: what is the defining feature of a ‘customer-centric’ company?	2012-04-16	Maz Iqbal	Blog	1,321
Starbucks is customer-centric because it listened… to ME	2012-04-14	Bob Thompson	Blog	2,430

MarketPlace

Global Customer Experience Management (CEM) Certification Program

[May 30-31, Frankfurt; July 25-26, Hong Kong] An internationally recognized program with proven track record of success - being run for 34 times in 13 cities with attendees from 50 countries, the program is developed based on the U.S. patent-pending Branded CEM Method which aims to drive customer loyalty and brand differentiation with quantifiable business results. Limited offer: USD300 early bird discount.

Join us on June 6th in San Diego. Speakers include Stuart Ryder, SVP, Mobile Research Lead for Ipsos IOTX and Roxana Strohmenger, a leading Forrester analyst, will be in attendance to share best practices and new trends in mobile market research.

[June 12, Sir Francis Drake Hotel] Gregson Siu, Vice President, Ariba Business Operations, Ariba and Bob Thompson, CustomerThink, will be in attendance to share best practices, new trends and latest research to help you develop your customer experience program.

Social Networking and sCRM International Congress in Colombia

[June 25-26, Bogota] Thirteen international thought leaders will present, from different perspectives, the trends, the uses, and the magic - as well as the reality - of Social Networking and how it impacts the way customers are doing/will do business.

Driving ROI With VoC

Walker has identified multiple ways to measure ROI – there is not a one-size-fits-all solution. This paper will address each and conclude with some recommendations to help B-to-B practitioners evaluate which ROI approach will work best for their particular business need.