All Posts: Customer Analytics

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Category

Title	Date	Author	Type	Views
The Social Network Cashes In and Analytics Plays a Role	2012-05-15	Roman Lenzen	Blog	87
Let us know if this has ever happened to you – “I just wasted how much time?” or “What do you mean this already exists?”	2012-05-15	Diane Berry	Blog	53
What does Big Data mean for marketing?	2012-05-15	Shreesha Ramdas	Blog	326
Analytics for creating more choices	2012-05-15	Gary Cokins	Blog	263
Big Data Analytics: App-less Empowerment	2012-05-14	Tracey Mustacchio	Blog	212
When is your customer not your own?	2012-05-09	Mark Price	Blog	131
Data-mining – a Holy Grail for the business of the future	2012-05-09	Zhecho Dobrev	Blog	277
Balancing big data with a big voice	2012-05-08	Mark Sage	Blog	208
Tried and died. One and done. Learning from failures.	2012-05-08	Gary Cokins	Blog	494
Tealeaf, IBM and Warehouse Technology Stack	2012-05-06	Gary Angel	Blog	754
Of Habit and Target	2012-05-05	Jamie Tenser	Blog	430
What to Do with Free Responses?	2012-05-03	Peter Leppik	Blog	260
Customer Intelligence and Innovation	2012-05-01	Gregory Yankelovich	Blog	197
Customer Intelligence vs Market Intelligence	2012-05-01	Chip Bell	Blog	376
How Oracle Uses Big Data to Improve the Customer Experience	2012-05-01	Bob Hayes, PhD	Blog	569
An analytics story problem: When will two trains collide?	2012-05-01	Gary Cokins	Blog	287
From Mentions to Meaning: An Analytics Journey	2012-04-29	Seth Grimes	Article	2,890
Embrace Your Digital Shadow	2012-04-24	Julie Baker	Blog	598
Marketing tech needs Don Draper to be more Cool, not just Critical	2012-04-24	Bob Thompson	Blog	955
Please put the shower curtain inside the bathtub!	2012-04-23	Gary Cokins	Blog	399

MarketPlace

Global Customer Experience Management (CEM) Certification Program

[May 30-31, Frankfurt; July 25-26, Hong Kong] An internationally recognized program with proven track record of success - being run for 34 times in 13 cities with attendees from 50 countries, the program is developed based on the U.S. patent-pending Branded CEM Method which aims to drive customer loyalty and brand differentiation with quantifiable business results. Limited offer: USD300 early bird discount.

Join us on June 6th in San Diego. Speakers include Stuart Ryder, SVP, Mobile Research Lead for Ipsos IOTX and Roxana Strohmenger, a leading Forrester analyst, will be in attendance to share best practices and new trends in mobile market research.

[June 12, Sir Francis Drake Hotel] Gregson Siu, Vice President, Ariba Business Operations, Ariba and Bob Thompson, CustomerThink, will be in attendance to share best practices, new trends and latest research to help you develop your customer experience program.

Social Networking and sCRM International Congress in Colombia

[June 25-26, Bogota] Thirteen international thought leaders will present, from different perspectives, the trends, the uses, and the magic - as well as the reality - of Social Networking and how it impacts the way customers are doing/will do business.

Driving ROI With VoC

Walker has identified multiple ways to measure ROI – there is not a one-size-fits-all solution. This paper will address each and conclude with some recommendations to help B-to-B practitioners evaluate which ROI approach will work best for their particular business need.